Highperformr enables you to understand your audience better and breathe life into audience engagement numbers from your analytics dashboard. Get data and insight into who is engaging with your posts, not just the number of engagements, impressions, or views.
Segment-wise Audience

You can set up a dashboard that will give you a list of all the profiles engaging with the accounts you configure. 

This could be the audience set for your own LinkedIn account, your company’s LinkedIn handle, or the account of any other company or individual on LinkedIn. 

Some of the more popular segments are: 

  • Your audience
  • Competitor watchlist
  • Leads engaging with your team on LinkedIn 
  • Leads engaging with your company on LinkedIn 
  • Find leads engaging your competitors on LinkedIn
  • Leads engaging with competitor sales teams on LinkedIn

To configure this dashboard, you just need to integrate all the social media profiles you want to track, and key in details of what kind of signals you want to track. 

Highperformr will monitor all the engagements and activities to provide you a clean list with details such as who interacted with which profile, where they’re from, which post they interacted with, whether they’re part of your ICP, etc.

The list includes 

  • Basic details - name, title/designation, employer, and location 
  • Type of interaction - did your team member interact with their profile or did they engage with your team member 
  • Engagement details - what kind of engagement was it (like, comment, share), which post it was on, and when 
  • Signals - are they part of your ICP, are they from a specific location you want to track, etc. 

LinkedIn audience is a vast, rich source of information that can be used by your marketing and sales teams to drive business in multiple ways.

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