Competitor Insights
Keep a close eye on your competitors and their sales teams
Track your competitors’ engagements to identify deals they’re targeting, to ensure you grab the deal before they do
![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6799f3cf9313159a5cbc06d8_social-audience.png)
![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6772288ca0d1f6db03c930ac_RateGain.png)
![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6772288c57fc4ed61cd8a7f2_Netcore.png)
![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6772288da9f095a9c9375f87_RocketLane.png)
![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6777de2a9375f821798e54fc_lifesight.png)
![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6799f52ca6eefbf1fb1b0927_outbound.png)
Spot deals in your competitors’ radar
Monitor social engagements and conversations of your competitors’ AEs and SDRs to identify who they’re prospecting
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![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6799f52ca6eefbf1fb1b0927_outbound.png)
Identify churn risks before it is too late
Keep track of your customers’ social engagements to make sure you don’t lose them to your competitors
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![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6799f52ca6eefbf1fb1b0927_outbound.png)
Prioritize your outreach based on who your competitors are targeting
Overlay your account book with your competitors’ social audience to check if any of your hot leads are also engaging with your competitors
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![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6799f52ca6eefbf1fb1b0927_outbound.png)
Discover new leads from your competitors’ social audience
Compile a list of your competitors’s social media audience to find leads relevant to you
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![](https://cdn.prod.website-files.com/64da26df2d1708f586bbe952/6799f52ca6eefbf1fb1b0927_outbound.png)
Listen closely to what CEO/leaders say and do
Monitor social conversations of leadership members to gather signals such as possible fundraising or hiring priorities
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