Changelog

Keeping track of every detail in your social media content calendar can be a challenge, and it’s easy for important posts to slip through the cracks. That's why we at Highperformr created the Reminders feature to ensure you never miss a beat. Whether you’ve got a webinar planned weeks in advance or an important campaign to launch, simply add a note in the planner and set a reminder. Highperformr will send you a timely email reminder, so you can polish up your post and schedule it right on time.

Never Miss a Deadline: Set reminders for important posts or events and view them in your content calendar , ensuring nothing slips through the cracks.

Schedule with Ease: Add notes and set reminders directly in the planner for future posts, e.g. webinar announcements or campaign launches.

Timely Notifications: Receive email reminders when it's time to finalise and schedule your posts.

Coming up with post ideas for your social media content calendar is a blocker that most of us are familiar with. So we at Highperformr created a solution that will make it easy for you to generate a month's worth of social content in just minutes. 

Highperformr's Social AI Copilot  is a tool designed and built to enable you to  generate ideas and create engaging social media posts effortlessly.

• AI-generated content ideas: Convert keywords, topics, or links into engaging social media posts by simply feeding the link and answering a few questions to make the content ideas generated more specific to your audience.
• Customised to your voice: Receive drafts that reflect your unique writing style and tone.
• Interactive refinement: Give thumbs up or down on drafts to refine the AI’s suggestions based on your feedback.

Multiple draft options: Get various draft choices for each input, making it easy to pick the best fit or quickly adjust for different platforms.

Feeling overwhelmed by managing tons of content? Introducing Post Tags, a feature that brings clarity to your workflow by organising everything into specific categories, making it easy to manage and track your content at every stage. Save time searching for specific posts, Use tags and make sorting and locating content by themes or projects quick and simple.Plus, Post Tags enhances your analytics and tracking, eg :if you're running a specific campaign like a webinar series, you can tag all related posts as "Webinar" and easily track the performance and analytics of those posts.

• Categorise posts: Add tags to your social media drafts to organise,sort your content, and categorise them easily.
• Colour coding: Use colour codes for easy identification of posts under specific tags for each category.
• Organise content: Structure your content clearly, making it easier to manage large volumes of posts by creating specific buckets and labelling each of them.
• Discover posts easily: Tags help you identify content related to particular topics, themes, or campaigns easily within the platform.‍
• Track post progress: Use tags to easily monitor the status of posts in each category, whether they’re drafts, scheduled, or published view it directly from the social content planner.

Missing real-time updates can disrupt your social media campaigns. Highperformr now provides you with real-time notifications within the app so you never again miss an activity or update that requires your attention. 

For example, delayed reactions to changes can result in wasted time. If a post fails and you don't get notified, you have to check your social media handle manually to know. With our in app notifications feature, you get immediate alerts, allowing you to react on time and manage your social media activities more effectively and efficiently.

‍Real-Time Alerts: Receive instant notifications for new profile integrations, scheduled posts, posts published success, post failed etc, ensuring you stay updated on all important activities within the app in real time.

‍Immediate Actionability: Take timely action and respond promptly to changes in your campaigns.

‍Focused Content Management: Get notified clearly for every stage your post is in, right, from scheduling to publishing. This helps you stay organised and makes managing your social media content much easier.

Not having a clear view of all content can be overwhelming for content managers and business leaders. Introducing the publishing dashboard on Highperformr which gives you a Kanban view,  where you can see all the content created from your account across stages such ah ideas, drafts, published, etc. Instead of moving to different folders each time, you can see all the post ideas, drafts, scheduled posts, drafts under approval, etc, in a single view. You can now segregate and categorise your content by account, by date, and based on any custom tags assigned to the posts.

Having a visual representation of your entire content pipeline, makes it easy to track the progress of each piece of content from idea to publication. With the Kanban view you can avoid the hassle of tracking the status of each post individually as you will get real-time updates on the status of every post. This means you can stay up-to-date effortlessly and ensure there is no content mismanagement.

Organised Content: Use a single dashboard to gain visual clarity across different content categories. Each column represents a content stage like ideas, drafts, scheduled , published etc.

Easy Content Management: Get an overview of your content pipeline for each step of content creation and management and streamline the entire process.

Seamless Team Collaboration: The kanban view provides a centralised platform for tracking the status of posts within a team working on multiple accounts and profiles ensuring easy team coordination.

‍Quick Navigation: Navigate faster to related modules by clicking on column headings, and customise your workflow by moving and rearranging columns to fit your specific needs.

On LinkedIn, typically, posts with external links in the text don’t perform as well as those without links. To ensure better visibility, users can add external links in the first comment, rather than include it as part of the post. Highperformr’s  LinkedIn Scheduling First Comment feature allows you to automate this process. Placing links in the first comment tends to draw more attention and spark conversations. This small hack is built into our product which can help you make your posts more engaging and relevant for your audience instead of coming across as promotional or irrelevant. 

Direct links can also seem like one-way communication and cause distraction from the post, reducing interaction, but adding them in the first comment encourages viewers to interact with each other.

• Enhanced Engagement: Placing links in the first comment encourages users to interact with them, leading to more comments and higher overall engagement.
• Encouraging Conversations: Adding the link in the first comment rather than the main post text encourages users to check the comments section, initiating discussions and increasing engagement.‍
• Increased Space for Hashtags: Using the first comment for hashtags and additional content allows for more space in the post description, maximising the effectiveness of your hashtags and increasing reach.

Not being able to @mention on Linkedin posts directly while creating your drafts can be frustrating and cause workflow disruptions.On Highperformr you can effortlessly  @mention people/pages while creating your drafts, streamlining the process and saving time. Using @mention feature notifies users and increases engagement and reach of your post.

Increased Visibility: @Mentions help your post appear on more timelines, significantly increasing its reach.

‍Enhanced Engagement: Posts with mentions tend to receive more likes, comments, and reposts.

‍Relationship Building: Acknowledging others in your posts strengthens your professional relationships and nurtures your network.

‍Amplified Voice: By tagging relevant profiles, your message resonates with a larger audience, making your voice heard across the platform.

You can now cross post across different social media handles and social profiles. Cross Posting makes it simple and easy to keep your social media presence active and consistent, saving you the hassle of copying and pasting across multiple social media platforms through automation.Instead of multiple clicking, you can schedule posts at once and save time. Enhance employee advocacy and spread brand awareness at scale without the trouble of managing multiple posts.

Simultaneous Posting: Effortlessly post across multiple handles on different social media channels, such as LinkedIn and Twitter, at the same time. Reach your audience wherever they are with a single action.

Post Same or Similar Content: Customise and post similar content on different social profiles with minor edits and maintain consistency while altering the tone to suit each platform's unique audience.

Publish from a Single Screen: Manage all your cross-posting activities from a unified dashboard, making it easier to draft, edit, and post content across various handles.

Collaborate on social marketing campaigns with teams across your entire organization, easily and seamlessly!‍

Collaborate on Drafts: Write as a team – share drafts, invite comments, and alert teammates with notifications.
Accelerate Approvals: Eliminate bottlenecks by enabling one-click approvals or feedback via intuitive draft queues.
Customize Workspaces: Invite unlimited users easily and manage role-based permissions for seamless teamwork.

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Dark Mode is now available on Highperformr, providing a user-friendly interface that reduces eye strain in low-light conditions. This feature not only enhances the visual appeal but also supports user comfort and battery efficiency.

• Accessible Settings: Easily toggle between dark and light modes within the app settings.
• Background Makeover: Experience a comfortable visual setting with dark-themed backgrounds.
• Eye-Friendly Appeal: The design minimizes eye strain, especially in dim environments.
• User Choice and Flexibility: Switch between modes at your convenience, catering to your visual preference.

Dynamic Slot Selection revolutionizes how users schedule tweets by allowing ad-hoc time selection without the need for slot management. This feature offers unparalleled flexibility and efficiency for content scheduling, catering to spontaneous posting needs.

• Customizable Time Intervals: Schedule your tweets for any specific time, ensuring your content goes live exactly when intended.
• On-the-Fly Scheduling: Directly schedule tweets from the creation interface, bypassing the need for slot editing.
• Single-Use Slots: Utilize one-time slots for your posts, eliminating repetitive schedule management.

Ensuring a seamless experience across devices, Highperformr now boasts full mobile compatibility. This update enhances accessibility, allowing users to manage their social media presence on-the-go with ease. Whatever you see in the desktop version will be available in the mobile version as well.

• Daily Mobile Convenience: Schedule and manage your post activity effortlessly from your mobile device.
• Effortless Maintenance: Enjoy user-friendly features for easy social account maintenance.
• Stylish Dark Mode: The visually pleasing dark mode is optimized for mobile, enhancing user comfort.‍
• Enhanced User Experience: The combination of mobile accessibility, easy maintenance, and dark mode ensures an enjoyable user experience.

We're enhancing user convenience by introducing Email-based Login alongside Google Single Sign-On. This feature allows users to sign up and log in using any email address, simplifying the process with a Magic Link for effortless access. It's a significant step towards integrating multiple social accounts seamlessly, ensuring a smooth and efficient user experience.

• Connect Multiple Social Accounts: Prepare for the ability to manage multiple social platforms effortlessly.
• Email-Based Sign-Up: Enjoy a straightforward onboarding experience using your email address.
• Google Sign-Up Option: Leverage the convenience of using your Google account for signing up.‍
• Magic Link: Access your account with a single click, thanks to the Magic Link feature, enhancing the login process.

The AI Settings Feedback Loop is a dynamic process that adjusts AI configurations based on user feedback, enhancing personalization and satisfaction. This iterative mechanism ensures the AI continually adapts to user preferences for optimized content recommendations.

• Customizing Topic Preferences: Tailor your content feed by adjusting topic preferences and excluding undesired suggestions.
• Opting Out of Specific Post Suggestions: Enhance your content experience by filtering out unaligned post suggestions.
• Fine-Tuning Content Recommendations: Adjust the AI to exclude non-preferred topics or posts for a more personalized experience.‍
• Enhancing Personalized Content Discovery: Guide the AI towards more accurate and relevant content suggestions based on your feedback.

Highperformr introduces a dedicated AI settings page, offering personalized content generation based on your historical Twitter activity. Tailor your content creation with specific topics, writing styles, and preferences for emojis and hashtags.

• Personalized AI Configuration: The AI settings page is customized to your preferences right from the start.
• Topic and Sub-Topic Selection: Direct the AI to generate posts on chosen topics and keywords.
• Writing Style and Tone Customization: Specify your preferred style and whether to include emojis and hashtags.‍
• Content Source Links: Provide links to your website or blog posts to guide content generation.

We are thrilled to introduce the revolutionary "Growth Funnel" feature in Analytics, designed to offer deeper insights into the impact of Twitter engagement on downstream metrics. This proprietary feature provides a comprehensive understanding of user activity on Twitter and its implications on key performance indicators. Here's what the Growth Funnel entails:

• New Posts: Track the frequency of new posts made by users, providing a clear picture of their Twitter activity over time.
• Replies: Monitor user interactions through replies, gaining valuable insights into engagement and conversation trends.
• Total Impressions: Understand the overall reach and impact of user-generated content by analyzing total impressions.
• Engagement Rate: Measure the effectiveness of user engagement, enabling users to refine their content strategy based on audience responsiveness.
• Follower Impact: Explore the direct correlation between Twitter activity and follower acquisition, revealing how user actions contribute to follower growth.

AI Coach Insights and Actions:

Our AI Coach takes analytics to the next level by not only providing insights but also guiding users with actionable steps to enhance their Twitter presence. The AI coach analyzes your tweets over different time periods and offers personalized recommendations to optimize your strategy.

Recent Post Insights provides a comprehensive snapshot of your 3 latest posts. Understand the pulse of your audience engagement with key metrics:

• Post Frequency: Stay on top of your posting game by tracking the timing of your latest posts. Consistency is key for sustainable growth.
• Performance Metrics: Gain valuable insights into each post's performance, with metrics like impressions and engagement rate readily available.

Consistency Matters: A reminder that your last post was 'x'h ago. Posting frequently and consistently is the key to sustained growth.

Recent Post Insights empower you to refine your strategy, understand audience preferences, and amplify your impact

• Tailored Content Strategy: Identify the type of content that resonates most with your audience. Tailor your future posts based on the success patterns observed in your top-engaged posts.
• Engagement Metrics: Gain a comprehensive understanding of engagement metrics, including likes, shares, and comments, to refine your content strategy for maximum impact.
• Strategic Insights: Uncover insights into your audience's preferences, allowing you to craft content that captivates and resonates, driving increased engagement.

With "Top Engaged Posts," get better at your your content game by understanding what truly connects with your audience. Also, this provides engagement metrics for your last 3 posts in a single place.
- Engagement
- Likes
- Shares
- Comments

Why Media Engagement is Important:

In a world where pictures speak louder than words, understanding what your audience likes helps you share content that clicks with them. Our Media Engagement feature gives you the know-how to make your visual content shine

Discover the strength of visuals using our "Media Engagement" feature, giving you a clear look at how your content performed in the last 1/7 /14days.
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Why Top Engaged Accounts Matter:

Discovering who engages with your content is the key to building a vibrant online presence. Our Top Engaged Accounts feature not only highlights your supporters but also provides safety recommendations to ensure a secure and positive online experience.

• Engagement Insight: Identify accounts actively engaging with your content, fostering meaningful connections.

• Safety Recommendations: Receive guidance on whether it's safe to engage, exercise caution, or avoid interacting with specific accounts.

• Profile Cleanliness: Keep your profile tidy by making informed decisions about who to connect with based on engagement patterns.

Why Profile Engagement Analysis Matters:

Understanding the nuances of engagement from both followers and non-followers is crucial for shaping a content strategy that resonates. Our Profile Engagement feature equips you with the knowledge to optimize your approach, connect with your audience effectively, and unlock growth opportunities.

Feature Highlights:

1. Audience Interaction Insights: See a clear comparison of how followers and non-followers engage with your content
2. ‍Content Optimization: Identify patterns in engagement to tailor your content strategy for both follower and non-follower audiences.‍
3. Follower Growth Opportunities: Use insights to refine your approach and potentially convert non-followers into dedicated fans
   

Why Post Consistency Tracker Matters:

Consistency is the backbone of a thriving online presence. The Post Consistency Tracker not only provides a visual snapshot of your past posting frequency but also empowers you to plan your content schedule effectively.

View the impact of posting consistency with our "Post Consistency Tracker" feature, offering a visual journey through your past posting frequency. Here's how this insightful feature can elevate your content strategy:

Key Features:

1. Consistency Visualization: Dive into a visual representation resembling a chocolate bar, ranging from light green to dark green. Dark green signifies the highest number of tweets in a day, providing an at-a-glance overview of your posting history.‍
2. Queue Preview: Get a sneak peek into the queue of tweets scheduled to go live soon, allowing you to plan and manage your content effectively.

Feature Highlights:

• Audience Growth Blueprint: Understand the significance of consistent content delivery for audience growth and engagement.

• Visual Impact: Easily assess your posting consistency trends through an intuitive and engaging chocolate bar visualization.

• Strategic Planning: Leverage insights to fine-tune your posting schedule, optimizing your strategy for maximum impact.

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Our "Followers Gained and Lost" feature, offers a comprehensive view of your follower trends. Here's how this insightful feature can enhance your understanding of audience growth:

Key Features:

1. Follower Growth Chart: Explore the ebb and flow of your follower count through a visually appealing bar chart. Easily identify periods of growth and pinpoint factors influencing your audience.
2. Uncover the correlation between your posts and follower changes. Identify which content resonates most with your audience, driving growth, or potentially leading to follower loss.

Feature Highlights:

• Visualize Growth Trends: Dive into a graphical representation that visually narrates your follower growth and loss trends over time.

• Post-Effect Analysis: Gain actionable insights by linking specific posts to changes in follower count, enabling strategic content planning.

• Refine Engagement Strategy: Utilize follower insights to refine your engagement strategy, focusing on content that attracts and retains your audience.

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Key Features:

1. Visual Heatmap: Navigate through a visually intuitive heatmap, resembling a chocolate bar, where the intensity of color signifies engagement levels. Mapped to days of the week and time of day, easily identify peak engagement periods.‍
2. Customizable Metrics: Tailor your analysis by selecting engagement metrics such as likes, replies, and reposts. Understand the specific areas where your audience is most active.‍
3. Optimized Scheduler: Utilize powerful scheduling options to post at the most engaging times, ensuring your content reaches its full potential.

Feature Highlights:

• Strategic Timing Insights: Pinpoint the days and times when your audience is most active, allowing you to optimize your tweeting schedule for maximum engagement.

• Metric-Specific Analysis: Choose engagement metrics that matter most to you, providing a tailored understanding of your audience's interaction patterns.

• Efficient Scheduler Integration: Seamlessly integrate insights into your content strategy using our powerful scheduler, ensuring your posts reach the right audience at the right time.

Understanding when your audience is most active is the key to capturing their attention. The Engagement Trends feature empowers you to refine your posting schedule, maximize engagement, thus making your social presence stronger.

Experience the power of our "Engagement Trends: Day & Time" feature, providing a detailed analysis of when your audience is most active. Here's how this feature can elevate your content strategy:

Take command of your content strategy with the "All Posts" feature, offering a comprehensive dive into detailed metrics for each of your posts over the last 1/7/14 days. Here's how this feature empowers you to refine your approach:

Key Features:

1. Comprehensive Metrics Display: Access detailed metrics for every post, including key indicators such as impressions, engagement rate, likes, shares, and comments.‍
2. Time-Based Selection: Choose between viewing metrics for the last 1, 7, or 14 days, tailoring your analysis to the desired timeframe.‍
3. Sortable Metrics: Arrange and view metrics according to your preferences. Sort posts based on likes, shares, comments, or any key metric to gain targeted insights.

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Highperformr now features powerful automations, including Auto Repost, Auto-Pilot for content creation, and Delay Thread for optimized engagement. These tools are designed to streamline content management and enhance social media presence without manual effort.

• Auto Repost: Amplify your content's reach and engagement by scheduling automatic reposts.
• Auto-Pilot: Generate tailored draft posts based on your profile and interests, ensuring a steady content flow.‍
• Delay Thread: Improve readability and engagement by introducing delays between threaded posts, allowing for better audience interaction.