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Warung Pintar is an Indonesian technology company focused on revolutionizing micro-retail businesses, particularly traditional family-owned kiosks known as 'warungs.' It provides a comprehensive ecosystem of digital solutions, including point-of-sale systems, inventory management, digitized bookkeeping, wholesale product sourcing, and access to financial services. By integrating technology into these grassroots enterprises, Warung Pintar aims to enhance their efficiency, profitability, and overall competitiveness in the modern economy, contributing significantly to the empowerment of MSMEs in Indonesia. In 2022, Warung Pintar's parent company was acquired by SIRCLO Group, integrating its solutions to further strengthen support for Indonesian MSMEs.
Serves as an operational hub for the Warung Pintar brand, focusing on technology solutions for warungs, product development, and managing partnerships within the broader SIRCLO ecosystem.
Likely a modern office space within a commercial building, fostering a collaborative environment typical of tech companies, integrated with SIRCLO's facilities.
A dynamic and innovative environment focused on social impact by empowering small businesses. Post-acquisition by SIRCLO, it would align with SIRCLO Group's broader culture, emphasizing growth, collaboration, and technological advancement.
The Jakarta office remains significant for managing and evolving the Warung Pintar solutions, supporting the digitalization of Indonesia's extensive network of traditional kiosks.
Warung Pintar's operations and impact are primarily focused within Indonesia. Through its technology and services, now part of SIRCLO Group, it supports a vast network of traditional kiosks (warungs) across the Indonesian archipelago. While its direct physical office presence is domestic, its mission contributes to the broader trend of MSME digitalization in emerging markets. The emphasis remains on deepening its reach and impact within Indonesia.
Gedung Oleos 1, Lantai 2, Jl. Kebagusan I No.6, RT.2/RW.1, Kebagusan
Jakarta Selatan
DKI Jakarta
Indonesia
Address: N/A (Field operations and integrated within SIRCLO's regional operational points)
To provide localized assistance to warung partners, facilitate the adoption of digital tools, manage regional supply chains, and gather insights to tailor services effectively across Indonesia, leveraging SIRCLO's broader infrastructure.
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As of April 2025, Warung Pintar' leadership includes:
Warung Pintar has been backed by several prominent investors over the years, including:
Following its acquisition by SIRCLO Group in early 2022, specific executive movements for the Warung Pintar brand are integrated within SIRCLO's overall organizational changes. Public announcements typically focus on the SIRCLO Group level rather than standalone Warung Pintar unit appointments or departures. Limited public information is available for specific 'Warung Pintar' executive changes in the last 12 months.
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While Warung Pintar is now part of SIRCLO Group, historical email formats for Warung Pintar likely used the '@warungpintar.co.id' domain. Common patterns include [first].[last] or [firstinitial][last]. For current communications, emails may also come from '@sirclo.com'.
[first].[last]@warungpintar.co.id or [firstinitial][last]@warungpintar.co.id (historical); [first].[last]@sirclo.com (current group)
Format
agus.santoso@warungpintar.co.id
Example
70%
Success rate
TechCrunch • 2022-02-15
Indonesian e-commerce enabler SIRCLO announced its acquisition of PT Warung Pintar Group, the parent of the eponymous startup that digitizes traditional kiosks, or warungs. The deal strengthens SIRCLO's tech solutions for MSMEs....more
DailySocial.id • 2022-01-10
GoTo Group reportedly divested its share ownership in Warung Pintar to SIRCLO. This strategic move allows SIRCLO to enhance its ecosystem for SME digitalization in Indonesia by integrating Warung Pintar's network and technology....more
Reuters • 2019-01-21
Indonesian startup Warung Pintar said it had raised $27.5 million in its latest funding round, co-led by existing investor Vertex Ventures, Pavilion Capital, and Line Ventures, to expand its network of digitized street kiosks....more
e27 • 2018-08-27
Warung Pintar, an Indonesian retail tech startup, announced a US$4 million seed funding round led by East Ventures. SMDV, Digital Garage, Vertex Ventures, Pavilion Capital, and Monk’s Hill Ventures also participated. The funds were aimed at expanding to 10 Indonesian cities....more
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