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Natura &Co's Overview

Total employees4431
HeadquartersSão Paulo
Founded2018

Natura &Co is a global, purpose-driven, and sustainable beauty group, home to iconic brands Natura and Avon. Headquartered in Brazil, the company is committed to generating positive economic, social, and environmental impact. Natura &Co operates through a direct-to-consumer model, leveraging a vast network of consultants and representatives, as well as e-commerce and retail channels. The group focuses on innovation, using natural ingredients from the Amazon rainforest, and promoting well-being (bem estar bem).

Where is Natura &Co's Headquarters?

HQ Function

Serves as the central hub for global strategy, innovation, brand management, and corporate operations for the Natura &Co group.

Notable Features:

The NASP complex is known for its modern, sustainable architecture, incorporating green spaces, natural light, and eco-efficient technologies. It includes offices, laboratories, and collaborative workspaces designed to foster innovation and employee well-being.

Work Culture:

The work culture at Natura &Co's HQ emphasizes collaboration, sustainability, innovation, and a strong sense of purpose. It reflects the company's commitment to 'Bem Estar Bem' (Well-Being, Being Well) for employees, consultants, and communities.

HQ Significance:

The headquarters is a symbol of Natura's Brazilian roots and its global ambitions. It's a center for developing sustainable business practices and innovative beauty products inspired by Brazilian biodiversity.

Values Reflected in HQ: Sustainability (eco-efficient design, use of natural materials), Innovation (R&D labs, collaborative spaces), Transparency (open-plan offices), Connection with Nature (green areas, natural light).

Location:

Natura &Co supports a global network of operations encompassing product research and development, sustainable sourcing of ingredients, manufacturing, marketing, and a multi-channel sales presence (direct selling, e-commerce, retail). Key functions supported globally include brand management for Natura and Avon, supply chain optimization, digital transformation initiatives, and sustainability programs across its markets, primarily focused on Latin America but with Avon having a broader international footprint.

Street Address:

Av. Alexandre Colares, 1188 - Parque Anhanguera

City:

São Paulo

State/Province:

SP

Country:

Brazil

Natura &Co's Global Presence

Cajamar, São Paulo, Brazil

Address: Rodovia Anhanguera, Km 30.5, Cajamar, SP, Brazil

Serves as a major manufacturing and distribution hub for Natura products within Brazil and for some international markets, supporting the company's extensive direct sales network and retail operations.

London, United Kingdom

Address: The Aircraft Factory, 100 Cambridge Grove, Hammersmith, London, W6 0LE, United Kingdom

Manages Avon's presence and growth in markets across Europe, Asia, Africa, and the Middle East, adapting global strategies to local consumer needs and empowering representatives.

Buying Intent Signals for Natura &Co

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Natura &Co

As of April 2025, Natura &Co' leadership includes:

Fábio Colletti Barbosa - Chief Executive Officer, Natura &Co
Guilherme Castellan - Chief Financial Officer, Natura &Co
Kristof Neirynck - Chief Executive Officer, Avon
Joselena Peressinoto - Chief People and Culture Officer, Natura &Co

Investors of Natura &Co

Natura &Co has been backed by several prominent investors over the years, including:

Founding Shareholders (Luiz Seabra, Guilherme Leal, Pedro Passos and their families/entities)
Dynamo Administração de Recursos Ltda.
Capital Research & Management Co. (World Investors)
BlackRock, Inc.

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

Over the past year, Natura &Co has seen key leadership changes, notably with transitions at Avon and in corporate governance roles, reflecting the company's strategic refocusing and efforts to streamline operations. These changes aim to strengthen brand leadership and drive growth in core markets.

Departures

Angela Cretu, Angela Cretu departed from her role as CEO of Avon.

New Appointments:

Kristof Neirynck, Kristof Neirynck appointed as new CEO of Avon.
Moacir Salzstein, Moacir Salzstein appointed as Chief Governance and Compliance Officer.

Technology (Tech Stack) used by Natura &Co

Discover the tools Natura &Co uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Natura &Co Email Formats and Examples

Natura &Co, encompassing brands like Natura and Avon, utilizes several common email formats for its employees. The most prevalent formats typically involve combinations of an employee's first name and last name. The domain @natura.net is widely used for Natura employees, while @naturaeco.com might be used for corporate roles.

Common formats include [first].[last]@natura.net (e.g., joao.silva@natura.net) and [first_initial][last]@natura.net (e.g., jsilva@natura.net).

Format

joao.silva@natura.net

Example

75%

Success rate

News and media

Natura &Co Investor RelationsMay 13, 2024

Natura &Co Reports First Quarter 2024 Results with Focus on Margin Recovery

Natura &Co released its Q1 2024 earnings, highlighting continued progress in gross margin recovery and a focus on operational efficiency. The Natura brand showed resilience in Brazil, while Avon's transformation efforts are ongoing. The company reiterated its commitment to debt reduction and enhancing profitability for its core Natura and Avon brands....more

Avon WorldwideNovember 10, 2023

Natura &Co Appoints Kristof Neirynck as CEO of Avon

Natura &Co announced the appointment of Kristof Neirynck as the new Chief Executive Officer of Avon, effective January 1, 2024. Neirynck, previously Avon's Global Chief Marketing Officer, is tasked with leading Avon's ongoing transformation and growth strategy....more

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