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Insider's Overview

Total employees43
HeadquartersSingapore
Founded1898

Insider is a leading AI-native platform for individualized, cross-channel customer experiences. It enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and orchestrate individualized customer journeys. Trusted by over 1200+ global brands, including industry giants like Samsung, Vodafone, and GAP, Insider helps businesses drive growth, acquisition, and retention through personalized experiences on web, app, email, SMS, WhatsApp, and more. The platform empowers marketers to build deeper customer loyalty and achieve significant ROI by delivering relevant interactions at every touchpoint.

Where is Insider's Headquarters?

HQ Function

The Singapore headquarters serves as the central command for global strategy, product innovation leadership, corporate operations, finance, and international market expansion.

Notable Features:

Situated in a modern business complex, the headquarters offers state-of-the-art facilities, collaborative workspaces designed to foster innovation, and excellent connectivity within Singapore's dynamic tech ecosystem.

Work Culture:

Insider's HQ fosters a dynamic, fast-paced, and multicultural work environment. The culture emphasizes innovation, ownership, customer obsession, and continuous learning, encouraging employees to contribute to the company's rapid global scaling.

HQ Significance:

The Singapore HQ is pivotal for Insider's operations in the APAC region and acts as a global strategic center, leveraging Singapore's position as a gateway to diverse talent pools and high-growth markets.

Values Reflected in HQ: The headquarters' design and atmosphere embody Insider's core values of being global-first, customer-obsessed, embracing a growth mindset, and fostering a 'one team' collaborative spirit.

Location:

Insider maintains a robust global presence with over 25 offices strategically located in major cities across Europe, Asia, North America, South America, and Australia. This extensive network enables Insider to offer localized sales, dedicated customer success management, and technical support to its diverse international clientele. Key functions supported globally include enterprise sales, business development, solutions consulting, implementation services, customer support, and regional marketing, all tailored to meet the specific needs of various markets and industries worldwide.

Street Address:

Vision Exchange, 2 Venture Drive, #09-21

City:

Singapore

State/Province:

Country:

Singapore

Insider's Global Presence

London, UK

Address: WeWork, 1 Waterhouse Square, Holborn, London, EC1N 2ST, UK

Strengthens Insider's footprint in Europe, offering localized expertise and solutions for brands aiming to optimize customer experiences in a highly competitive digital arena.

New York, NY, USA

Address: 500 7th Ave, Floor 8, New York, NY 10018, USA

Functions as a strategic base for capitalizing on the large and dynamic US market, enabling closer collaboration with American brands and technology partners.

Istanbul, Turkey

Address: Maslak Mahallesi, AOS 55. Sokak, 42 Maslak A Blok, Kat:4 No:536-537-538-540 Sarıyer/İstanbul, Turkey

Leverages strong local tech talent for global product innovation and serves as a strategic link between European, Middle Eastern, and African markets.

Sydney, NSW, Australia

Address: WeWork, Level 2, 383 George Street, Sydney, NSW 2000, Australia

Expands Insider's presence in the Asia-Pacific, specifically tailoring solutions to the unique digital trends and consumer behaviors of the Australian and New Zealand markets.

Buying Intent Signals for Insider

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Insider

As of April 2025, Insider' leadership includes:

Hande Cilingir - Co-Founder & CEO
Serhat Soyuerel - Co-Founder & Chief Revenue Officer
Arda Koterin - Co-Founder & Chief Customer Officer
Sinan Toktay - Co-Founder & Chief Technology Officer
Muharrem Derinkök - Co-Founder & Chief Product Officer
Andrew Stephens - Chief Financial Officer

Investors of Insider

Insider has been backed by several prominent investors over the years, including:

Sequoia Capital
Riverwood Capital
Qatar Investment Authority (QIA)
Wamda Capital
Endeavor Catalyst
Esas Ventures
212

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In the past year, Insider fortified its leadership team with strategic appointments, notably enhancing its financial stewardship capabilities. This focus on strengthening the executive team aligns with the company's rapid global expansion and product innovation goals. No major executive departures have been publicly announced during this period.

New Appointments:

Andrew Stephens, Andrew Stephens joined Insider as Chief Financial Officer, bringing extensive experience from leading finance functions at high-growth global technology companies.

Technology (Tech Stack) used by Insider

Discover the tools Insider uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Insider Email Formats and Examples

Insider typically uses common professional email formats. While multiple patterns might be in use, a frequently observed format is the employee's first name followed by '@insider.com'. For more specific contacts, variations like first name initial plus last name, or first name dot last name might also be used.

[first]@insider.com

Format

jane@insider.com

Example

65%

Success rate

News and media

MarTech SeriesFebruary 20, 2024

Insider Launches Sirius AI™ for Generative AI-Powered Customer Experience Creation

Insider announced the launch of Sirius AI™, its generative AI solution designed to empower marketers in creating end-to-end customer experiences. Sirius AI™ aims to streamline content generation, campaign ideation, and journey orchestration by integrating advanced generative AI capabilities directly into Insider's platform....more

PR Newswire / IDCNovember 15, 2023

Insider Recognized as a Leader in IDC MarketScape for Omnichannel Marketing Platforms 2023

Insider was distinguished as a Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Vendor Assessment. This acknowledgment highlights Insider's robust capabilities in AI-driven personalization, comprehensive cross-channel journey orchestration, and continuous innovation, reinforcing its prominent position in the global marketing technology sector....more

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