Imperial Brands PLC
Imperial Brands PLC's Overview
Imperial Brands PLC is a British multinational company traditionally focused on tobacco products, including cigarettes, fine cut tobacco, and cigars. Headquartered in Bristol, UK, the company has a significant global presence, operating in numerous markets worldwide. In recent years, Imperial Brands has been strategically shifting its focus to include 'Next Generation Products' (NGPs), such as vaping and heated tobacco products, to adapt to changing consumer preferences and regulatory landscapes. The company aims to build a stronger, more sustainable business by offering a portfolio of potentially less harmful alternatives to combustible tobacco, under its five-year strategic plan focused on key markets and product categories.
Where is Imperial Brands PLC's Headquarters?
HQ Function
Serves as the central hub for global strategy formulation, corporate governance, financial oversight, investor relations, and key operational decision-making for the entire group.
Notable Features:
The Bristol headquarters is a modern office facility. While not famed for specific architectural awards, it's designed to facilitate collaboration and efficiency, reflecting the company's operational needs.
Work Culture:
The work culture at Imperial Brands' HQ is characterized by a drive for performance and transformation, especially as the company navigates significant industry shifts. There's an emphasis on professional development, adapting to change, and a collaborative approach to achieving strategic objectives.
HQ Significance:
Bristol holds deep historical roots for Imperial Brands, tracing back to the Wills family, one of its foundational pillars (W.D. & H.O. Wills). The headquarters' location in Bristol underscores its British heritage and its role as a significant corporate entity in the South West region.
Values Reflected in HQ: The HQ likely aims to embody professionalism, a commitment to its strategic transformation towards potentially less harmful products, and responsibility within a historically challenging industry.
Location:
Imperial Brands operates globally, with functions spanning manufacturing, research and development, marketing, sales, and distribution. Its products are sold in over 120 markets worldwide across Europe, the Americas, Africa, Asia, and Australasia. The company manages complex international supply chains, adapts its diverse product portfolio (both combustible tobacco and NGPs) to varied local consumer preferences and regulatory frameworks, and drives innovation from multiple global R&D centers.
Street Address:
121 Winterstoke Road
City:
Bristol
State/Province:
South West England
Country:
United Kingdom
Imperial Brands PLC's Global Presence
Hamburg, Germany
Address: Max-Born-Straße 4, 22761 Hamburg, Germany
Manages Imperial Brands' portfolio and market strategy within Germany (a key European market) and often coordinates activities for the DACH (Germany, Austria, Switzerland) region and parts of Central Europe. Focuses on local brand adaptation, sales execution, and navigating specific regional regulatory environments.
Madrid, Spain
Address: Paseo de la Castellana, 259 D, Planta 48, Torre Emperador Castellana, 28046 Madrid, Spain
Focuses on tailoring product offerings and marketing strategies to the Iberian consumer base, managing relationships with local distributors and retailers, and ensuring compliance with Spanish and Portuguese regulations.
Buying Intent Signals for Imperial Brands PLC
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Executive Team of Imperial Brands PLC
As of April 2025, Imperial Brands PLC' leadership includes:
Investors of Imperial Brands PLC
Imperial Brands PLC has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Over the last 12-18 months, Imperial Brands has undergone several key executive changes, including new appointments and redefined roles, aligning with its strategic priorities. These adjustments reflect the company's focus on strengthening its leadership team to drive its transformation agenda, particularly in NGP growth and core market performance.
Departures
New Appointments:
Technology (Tech Stack) used by Imperial Brands PLC
Discover the tools Imperial Brands PLC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Imperial Brands PLC Email Formats and Examples
Imperial Brands typically utilizes a standard corporate email format. The most common structure is the employee's first name followed by a period, then their last name, at the 'imperialbrands.com' domain. Variations such as 'firstinitial.lastname' may also be in use.
firstname.lastname@imperialbrands.com
Format
jane.doe@imperialbrands.com
Example
90%
Success rate
News and media
Imperial Brands PLC Website • May 15, 2024
Imperial Brands Reports Half-Year Results: NGP Net Revenue Up, On Track with Strategy
Imperial Brands announced its financial results for the six months ended 31 March 2024, highlighting a 16.8% increase in NGP net revenue at constant currency. The company confirmed it is on track to meet full-year expectations, driven by its five-year strategy focusing on its top-five combustible markets and NGP acceleration....more
Imperial Brands PLC Website • February 7, 2024
Imperial Brands AGM Trading Update: Confident in Full Year Outlook
At its Annual General Meeting, Imperial Brands provided a trading update, stating that performance was in line with expectations. The company reported strong NGP net revenue growth and continued progress in strengthening its combustible business, particularly in its priority markets....more
Reuters • March 6, 2024
Imperial Brands Impacted by UK's New Vaping Tax Announcement
The UK government confirmed the introduction of a new tax on vaping products, set to begin in October 2026, alongside an increase in tobacco duty. This regulatory development directly affects tobacco companies like Imperial Brands, which has a significant NGP presence in the UK with its blu brand....more
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