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Cascade Designs's Overview

Total employees212
HeadquartersSeattle
Founded1972

Cascade Designs, Inc. is a renowned leader in the outdoor gear industry, dedicated to designing and manufacturing high-quality, innovative, and durable equipment for outdoor enthusiasts worldwide. For over 50 years, this Seattle-based company has built a family of iconic brands including MSR (Mountain Safety Research), Therm-a-Rest, Platypus, SealLine, and PackTowl. Cascade Designs is committed to U.S. manufacturing, with a significant portion of its products handcrafted in their Seattle, WA, and Reno, NV facilities, as well as in Cork, Ireland. Their focus on reliability, performance, and sustainability has made them a trusted name among adventurers, mountaineers, and campers.

Where is Cascade Designs's Headquarters?

HQ Function

Serves as the central hub for corporate leadership, product innovation and design, brand management, marketing, and houses some U.S. manufacturing and assembly operations.

Notable Features:

Located in Seattle's SODO industrial district, the facility includes advanced R&D labs, in-house testing facilities, and repair services, reflecting a commitment to product quality and longevity. It's also one of the largest outdoor gear manufacturers in the U.S. that still produces a significant amount of its gear domestically.

Work Culture:

A collaborative and innovative environment driven by a shared passion for the outdoors, with a strong emphasis on quality craftsmanship, engineering excellence, and sustainable practices. Employees often are users of the products themselves, fostering a deep understanding of customer needs.

HQ Significance:

The Seattle HQ is pivotal for driving Cascade Designs' innovation in outdoor gear, maintaining brand integrity across its portfolio, and steering global strategy. Its Pacific Northwest location keeps it connected to a vibrant outdoor culture and testing grounds.

Values Reflected in HQ: The HQ reflects values of innovation (R&D labs), quality (U.S. manufacturing, repair services), durability, sustainability initiatives, and a strong connection to the outdoor community.

Location:

Cascade Designs supports global operations through its headquarters in Seattle (USA), a European headquarters and manufacturing facility in Cork (Ireland), and a major distribution and service center in Reno, Nevada (USA). Their products are sold in over 50 countries worldwide through a vast network of distributors, specialty outdoor retailers, and online channels. This global footprint enables them to serve outdoor enthusiasts across North America, Europe, Asia, Oceania, and other international markets with locally relevant products and support.

Street Address:

4000 First Avenue South

City:

Seattle

State/Province:

WA

Country:

USA

Cascade Designs's Global Presence

Mallow, Co. Cork, Ireland

Address: Quartertown Industrial Estate, Mallow, Co. Cork, Ireland

Strategically positioned to cater to the significant European outdoor market, ensuring efficient product supply, localized customer support, compliance with regional standards, and reducing transatlantic shipping.

Reno, Nevada, USA

Address: 815 Airway Dr, Reno, NV 89502, USA

Leverages Reno's strategic location as a logistics hub for efficient distribution across the Western U.S. and nationwide, enhancing service speed and reach, and supporting U.S. based manufacturing efforts.

Buying Intent Signals for Cascade Designs

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Cascade Designs

As of April 2025, Cascade Designs' leadership includes:

Kent Helgeson - Chief Executive Officer
Calandre Adrien - President
David Coerver - VP, Global Sales

Investors of Cascade Designs

Cascade Designs has been backed by several prominent investors over the years, including:

Privately Held Company

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

Cascade Designs has experienced significant leadership renewal in the last 12 months, appointing Kent Helgeson as CEO in January 2024 and Calandre Adrien as President in May 2024. This follows the departure of former CEO Joe McSwiney in mid-2023.

Departures

Joe McSwiney, Joe McSwiney stepped down as CEO of Cascade Designs, having led the company since 2018.

New Appointments:

Calandre Adrien, Calandre Adrien was appointed President of Cascade Designs, responsible for overseeing the company's renowned house of outdoor brands.
Kent Helgeson, Kent Helgeson was appointed Chief Executive Officer of Cascade Designs, succeeding interim CEO Jim Hanna.

Technology (Tech Stack) used by Cascade Designs

Discover the tools Cascade Designs uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Cascade Designs Email Formats and Examples

Cascade Designs, Inc. likely utilizes common corporate email formats based on employee names. While multiple patterns might exist, a frequent structure in companies of similar size and industry involves the first initial followed by the last name.

[first_initial][last]@cascadedesigns.com

Format

jdoe@cascadedesigns.com

Example

80%

Success rate

News and media

SGB Media OnlineMay 9, 2024

Cascade Designs Appoints Calandre Adrien as President

Cascade Designs, Inc., the company renowned for its house of brands, including MSR, Therm-a-Rest, Platypus, SealLine, and PackTowl, announced the appointment of Calandre Adrien to president, effective immediately....more

SGB Media OnlineJanuary 16, 2024

Cascade Designs Names Kent Helgeson as CEO

Cascade Designs, Inc. appointed Kent Helgeson as its new chief executive officer. Helgeson replaced interim CEO Jim Hanna, who stepped in following the departure of Joe McSwiney in July 2023....more

Outside Business JournalOctober 24, 2023

MSR Debuts New Collection of PFAS-Free Tents for Spring 2024

MSR (Mountain Safety Research), a brand of Cascade Designs, announced its new collection of PFAS-free tents for Spring 2024, highlighting a significant step in its commitment to reducing environmental impact without compromising performance....more

Cascade Designs Blog (MSR)August 1, 2023

MSR Guardian Gravity Purifier Wins ISPO Award 2023

MSR's Guardian Gravity Purifier was honored with an ISPO Award in 2023, recognizing its innovative design, high flow rate, and robust performance in providing safe drinking water for group and basecamp settings....more

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