LinkedIn is a powerhouse platform to establish your personal or company brand. The best way to do so is to be consistent.
Scheduling posts on LinkedIn is one of the best features of the platform. You craft your LinkedIn post and schedule it for the best time for maximum engagement. Pretty simple, right?
But then you notice a mistake in your post! You need to edit it before it goes live. Don't worry! We have all been there.
Let’s learn how to edit scheduled posts on LinkedIn and reverse that mistake.
Can You Edit Scheduled Posts on LinkedIn
The good news is, yes! You can edit scheduled posts on LinkedIn.
LinkedIn allows you to edit your scheduled posts, whether you want to edit the text or the images.
Small posting mistakes can and do happen, leaving us feeling frustrated. It could be a wrong piece of information, a wrong date, or even a small typo. But there's no need to worry!
With LinkedIn's editing scheduled posts feature, you can easily update your content before it goes live. So, small posting errors can easily be eliminated.
Let's explore how LinkedIn has you covered with simple edits on your scheduled posts.
How to Edit Scheduled Posts
Short answer: Use the LinkedIn Edit Post Button
In some cases, when you are reviewing your scheduled posts, you may feel that a particular post needs significant revisions or even a complete makeover. It's not uncommon. We all have found ourselves second-guessing our content.
For example, after scheduling your content, you realize the topic is no longer very relevant. You may also find improved media assets that go better with your post making it more appealing and engaging.
In scenarios like these, the best course of action is editing the original scheduled post using LinkedIn's own 'Edit Post' button. This feature is super helpful in helping you fix any content errors without rescheduling from scratch, saving you time and effort.
When you need to make changes to your scheduled posts, here is a step-by-step guide on how to edit your posts on LinkedIn and ensure it's accurate before going live:
- Click “Start a post” at the top of your LinkedIn homepage.
- Click the “Clock” icon on the left of the “Create a post” option.
- In the “Schedule post” pop-up, click “View all scheduled posts” in the lower-left corner. You can view a preview of all the posts that you’ve scheduled on the “Scheduled posts” page.
- Click on the three dots and select the “Edit post” button to make changes to your text or images or the “Modify schedule” button to reschedule it for another time.
- Add your changes and make sure all your information is accurate.
- Hit ‘Schedule’ and now your post is updated with all the edits, ready to go live!
How to Edit Scheduled LinkedIn Posts Using Highperformr?
When you schedule and post content seamlessly on LinkedIn, CRM tools like Highperformr are your best friend!
Follow these three simple steps to schedule posts on LinkedIn using Highperformr.ai:
1. Sign up for free on Highperformr.ai. Connect your LinkedIn account.
2. Ideate and create your post content as you normally do on LinkedIn. Add your desired images, videos, or URLs.
3. Hit the Schedule button on the top right corner of the post composer section. Select a date and time of your choice that you want your post to get published. And it’s done!
4. If you want to reschedule your post, select the planner option from the panel menu.
5. Your scheduled post will appear under the ‘Scheduled Bar’. Click to open it and edit it.
6. Alternatively, you can also go to Calendar and click edit option on your scheduled post.
6. Once done, you need not again reschedlue it. It will be live The post will Select the edit option to update your changes and click on reschedule to select your preferred time and date. Hit the Schedule button!
Tips for Scheduling Posts on LinkedIn
While you can always go back and update your content, there are a few things that you must keep in mind before scheduling your post. Here are some simple top tips that will come in handy:
Proofread Your Content Before Scheduling
Before you schedule your content, take your sweet time to carefully review your post multiple times before hitting the schedule button.
We often catch awkward phrasing or sentences when we read them slowly over and over again a few times.
Be careful about spelling errors, typing and grammatical mistakes that you may overlook in the initial draft.
Always Fact-Check Your Content
The first and most important thing to do before you start creating your post is to always conduct deep research on the topic of your choice.
Make sure the content of your post is up to date and all the information that you share with your audience is credible and well-researched.
To put it simply, fact-checking before scheduling your content is important to build a connection of trust with your audience, avoiding sharing misleading information and, in turn, maintaining your overall credibility.
Remember, the goal is to create meaningful, reliable content that your followers resonate with and you establish your expertise.
Formatting Can Make All the Difference
Imagine coming across a huge block of text on your feed. You may feel overwhelmed looking at it like any other average LinkedIn user. What does it mean for the post? Less attention equals poor engagement.
When you format your post, you are creating a visually appealing array of texts which makes the most important parts of your post stand out.
Simple things like highlighting parts of the content with bold and italic text to grab your audiences' attention can make a huge difference. Easy-to-read content always wins and helps in boosting engagement.
Weave a story, and improve the flow of the content to ensure your readers make it to the end of your post.
Timing Is Key
Posting at peak engagement hours when your audience is the most active, increases your visibility. That's why, you should always analyze when your target audience is the most active and schedule your posts accordingly.
Your followers might be based across different time zones, and you have to adjust your posting schedule based on this data.
Substantial research exists that talks about the best time of the day or week to schedule LinkedIn posts. However, the data doesn't provide complete accurate information as it is a very subjective metric unique to each industry or niche.
Preparing a content strategy based on the data you collect from analyzing your target audience will help avoid last-minute changes and rescheduling.
Tailor Your Content for Various Devices
We are all aware of the impact of first impressions. It is true even when it comes to attracting your audience to your post. You want to make a good first impression with your content.
LinkedIn appears differently on different devices. The layout may vary slightly between desktop and mobile. While your post could appear perfect on a desktop or tablet, it may look out of place or misaligned on the mobile app.
It is especially important to preview your post on all devices before scheduling to avoid the problem of a sentence getting cut off or texts appearing heavy.
Templates Help Prevent Mistakes
Templates are incredibly useful when it comes to ensuring consistency and accuracy in your LinkedIn posts. These templates offer a well-defined, structured format to your content. With these, you never forget the essential elements like introduction, main body, or a compelling call to action.
As they come predefined, there is no room for mistakes, streamlining your writing process. Templates reduce the likelihood of missing a wrong spelling, or small grammatical errors. However, exercising caution is important.
Always add your own personal touch to avoid appearing robotic. While templates make the job easier, at the end of the day, you want your individuality to reflect in your content that resonates with your readers.
Schedule Your Posts Using a LinkedIn Scheduler Tool
Social media management tools are great for enhancing your content game. There are several platforms like Highperformr that help you in planning, creating and scheduling your content in advance.
You not only have better flexibility to edit your posts, but these tools help in maintaining consistency with posting. From drafting your own content calendar to creating weeks of content in minutes, social media management tools have great potential.
Boost Your LinkedIn Presence with Highperformr
While LinkedIn’s schedule and edit scheduled posts are great features, the other native tools of the platform may not provide extensive advanced functionalities that truly can maximize your impact on the platform.
Enter Highperformr, a third-party application that takes your LinkedIn experience to new heights. This tool not only supports your efforts to consistently grow on LinkedIn but also seamlessly integrates other social media platforms, such as X within a single, cohesive dashboard. It makes your life easier by allowing you to have your entire social presence under one roof.
But what sets Highperformr apart from other third-party applications?
Its advanced analytics and publishing features are designed meticulously and specifically to cater to the unique requirements of different social media platforms.
Think "Growth Funnel Analysis" and "Content Topic Analysis", the tool offers extensive functionalities like these which are beyond the standard metrics. You can not only create engaging posts but also ensure they are strategically targeted to achieve your goals.
The best part is the tool's capability to automate repetitive tasks. What it does for you is it helps you reduce the time you spend on posting manually.
Highperformr also includes an AI coach that assists you in crafting compelling narratives, ensuring that your messaging resonates with your audience. The auto-posting feature further enhances engagement while freeing up valuable time, allowing your creativity to shine.
