Sarah Simon
Cincinnati, Ohio,United States
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Sarah Simon is a dynamic and results-oriented Head of Digital Strategy with over 12 years of experience in leveraging cutting-edge technologies to drive marketing success. She possesses a deep understanding of the digital landscape, specializing in SEO/SEM, content marketing, data analytics, and the strategic integration of AI tools to optimize campaigns and personalize customer experiences. Sarah is passionate about building high-performing teams and fostering a culture of innovation. She has a proven track record of developing and executing comprehensive digital strategies that significantly enhance brand visibility, customer engagement, and revenue growth for both B2B and B2C organizations. Her approach is data-driven, always seeking to measure impact and refine tactics for maximum ROI.
Professional Summary
Sarah Simon's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
AI-Powered Campaign Optimization Lead
Successfully led a cross-functional team to integrate AI-driven predictive analytics into marketing campaigns, resulting in a 35% increase in conversion rates and a 20% reduction in ad spend for key product lines within the first year.
Global Brand Relaunch Strategy
Developed and executed a comprehensive digital strategy for a global brand relaunch, achieving a 150% increase in organic search traffic and a 70% growth in social media engagement across all major platforms in 6 months.
Digital Transformation Initiative
Championed and managed a company-wide digital transformation initiative, modernizing marketing technology stacks and upskilling the marketing team, which led to a 50% improvement in marketing operations efficiency.
Keynote Speaker at MarTech Conference 2023
Invited as a keynote speaker at the 'Future of MarTech Conference 2023' to present on 'Ethical AI in Personalized Marketing', sharing insights with over 500 industry professionals.
Educational Background
Bachelors Degree, Marketing Major, French Minor
Miami University - Year 2000
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Company Overview
CareerBuilder.comCareerBuilder is a global leader in human capital solutions, helping companies find, hire, and manage great talent. It provides a wide range of services, including job postings, resume database access, employer branding, and recruitment software, enabling job seekers to advance their careers and connect with employment opportunities.
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