Joseph Aditya
Banten,Indonesia
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Joseph Aditya is a dynamic and results-oriented professional with over 12 years of experience in technology leadership, product management, and digital transformation, primarily within the FinTech and e-commerce sectors across Southeast Asia. He possesses a strong track record of conceptualizing, developing, and launching innovative digital products that drive user engagement and revenue growth. Joseph is adept at bridging the gap between business objectives and technical execution, fostering cross-functional collaboration, and leading high-performing teams in agile environments. He is passionate about leveraging data analytics and emerging technologies like AI and blockchain to create user-centric solutions and disrupt traditional business models. Joseph is known for his strategic thinking, problem-solving abilities, and commitment to continuous learning in the ever-evolving tech landscape.
Professional Summary
Joseph Aditya's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Pan-Asian Digital Wallet Launch
Successfully spearheaded the strategy, development, and launch of a new digital wallet solution across 5 Southeast Asian markets, acquiring over 1 million users within the first 18 months and exceeding transaction volume targets by 30%.
Product Innovator of the Year (Internal Award)
Recognized for conceptualizing and leading the implementation of an AI-powered fraud detection system that reduced fraudulent transactions by 25% while improving user experience for legitimate customers.
E-commerce Platform Revamp
Directed the complete overhaul of a major e-commerce platform, resulting in a 40% increase in mobile conversion rates and a 20% improvement in average order value through enhanced UI/UX and personalized recommendations.
Speaker at FinTech Asia Summit 2022
Invited speaker at the FinTech Asia Summit, where he presented on 'The Future of Payments: Trends and Innovations in Southeast Asia,' sharing insights with industry leaders.
Educational Background
Bachelor of Commerce (BCom), Marketing/Marketing Management and International Business
Deakin University - Year 2003
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Company Overview
Ralali.comRalali.com is Indonesia's first and largest B2B (Business-to-Business) online marketplace, connecting suppliers with business buyers across various industries. The platform aims to digitize and streamline the procurement process for SMEs and larger enterprises by offering a wide range of products, from MRO (Maintenance, Repair, and Operations) goods to office supplies and raw materials. Ralali also provides value-added services such as Ralali Connect (business networking), Ralali Agent (reseller program), and Ralali Tender (procurement solutions) to further support business growth and efficiency.
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