Erica Blake is a seasoned Senior Product Manager with 12 years of experience in the tech industry, specializing in SaaS and mobile application development. Based in Austin, Texas, she has a strong track record of leading cross-functional teams to deliver user-centric products that meet market demands and drive business growth. Erica is passionate about leveraging data analytics and user research to inform product strategy and is known for her ability to translate complex technical concepts into clear, actionable plans. She thrives in fast-paced, agile environments and is dedicated to fostering innovation and collaboration within her teams. Outside of work, Erica is an advocate for women in technology and enjoys mentoring aspiring product managers.
Erica Blake's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the end-to-end product lifecycle for a new mobile application, which acquired over 1 million users in its first year and won 'Best New App' at the Tech Innovator Awards 2022.
Implemented a data-driven feature prioritization framework and A/B testing strategy for a flagship SaaS product, resulting in a 25% increase in user retention and a 15% uplift in customer satisfaction scores within 18 months.
Delivered a keynote presentation on 'The Future of AI in Product Management' to an audience of over 2,000 industry professionals, sharing insights and best practices.
Successfully grew the product management team from 3 to 10 members, establishing robust product development processes and mentorship programs that improved team efficiency and skill development.
Saint Anselm College - Year 2007
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Jenzabar is a technology company that provides comprehensive software solutions and services specifically designed for higher education institutions. Their product suite includes student information systems (SIS), enterprise resource planning (ERP), customer relationship management (CRM), analytics, and online learning platforms. Jenzabar aims to empower colleges and universities to enhance operational efficiency, improve student engagement, and achieve their strategic goals in an evolving educational landscape.
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