Vitamin World is a specialty retailer and direct-to-consumer provider of a wide array of vitamins, minerals, herbs, supplements, and sports nutrition products. With a focus on promoting health and wellness, the company offers its own branded products as well as third-party national brands through its retail stores across the United States and its e-commerce platform. Vitamin World aims to provide customers with high-quality products and knowledgeable service to support their health journeys.
Core corporate functions including executive leadership, strategic planning, marketing, merchandising, finance, and operations management for the retail chain and e-commerce business.
Located in a modern office plaza, providing standard corporate amenities and a professional working environment.
A corporate environment supporting retail operations, with a focus on health and wellness products, sales performance, and customer satisfaction. Post-acquisition by criticalPoint Capital, the culture likely emphasizes efficiency, agility, and strategic growth in a competitive market.
Serves as the central command for strategic decision-making, brand management, and operational oversight of Vitamin World's network of retail stores and its online presence.
Vitamin World's operations are primarily focused on the United States, including Puerto Rico, Guam, and the US Virgin Islands, where it serves customers through its retail locations and e-commerce platform. While the company may source ingredients and products globally to ensure quality and variety, its direct retail and shipping presence is concentrated within the U.S. and its territories.
200 Garden City Plaza, Suite 410
Garden City
NY
USA
Address: 4810 Eisenhauer Rd, Suite 250, San Antonio, TX 78218
Supports nationwide customer interactions and logistical operations within the U.S. market, complementing the corporate functions of the New York headquarters.
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As of April 2025, Vitamin World' leadership includes:
Vitamin World has been backed by several prominent investors over the years, including:
Public information regarding executive hires or exits at Vitamin World within the last 12 months is limited. Major leadership announcements typically coincide with significant corporate events such as acquisitions. The current leadership was largely established following the acquisition by criticalPoint Capital in late 2020.
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Vitamin World likely utilizes common corporate email formats, typically combining elements of an employee's first and last name with the @vitaminworld.com domain. The exact patterns can vary within the organization.
[first_initial][last]@vitaminworld.com (e.g., jdoe@vitaminworld.com) or [first].[last]@vitaminworld.com (e.g., jane.doe@vitaminworld.com)
Format
mholmes@vitaminworld.com (example based on common CEO email structure)
Example
75%
Success rate
Vitamin World Corporate Communications • May 10, 2024
Vitamin World remains committed to supporting its customers' health and wellness journeys by offering a wide range of high-quality vitamins, supplements, and nutritional products. The company continues to operate its retail stores and online platform, focusing on product innovation and adapting its offerings to meet the evolving needs of health-conscious consumers. No major disruptive news events have been recently announced, indicating a period of stable operations and ongoing business development....more
PR Newswire • November 2, 2020
criticalPoint Capital (cPC), a private investment firm, announced today that it has successfully completed its acquisition of Vitamin World (VW), a leading specialty retailer of vitamins, nutritional supplements and wellness products. Concurrent with the acquisition, Michael Holmes was appointed President and CEO of Vitamin World....more
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