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UM Worldwide's Overview

Total employees2530
HeadquartersNew York
Founded

UM Worldwide (UM) is a global media agency that leverages rich business analytics and real-time intelligence to maximize growth for brands. As a key agency within IPG Mediabrands, the media and marketing solutions division of Interpublic Group (IPG), UM operates in over 100 countries with a team of more than 4,000 media and marketing specialists. The agency is committed to 'Futureproofing' clients' businesses by creating media strategies that blend data-driven insights with creativity, aiming for 'Better Science, Better Art, Better Outcomes'.

Where is UM Worldwide's Headquarters?

UM Worldwide officeUM Worldwide officeUM Worldwide officeUM Worldwide office
*Images sourced via web search. Rights belong to original owners

HQ Function

The New York headquarters serves as the nerve center for UM's global operations, driving worldwide strategy, fostering innovation, managing key international client relationships, and coordinating its network of offices.

Notable Features:

Located in a prominent Manhattan building shared with other IPG Mediabrands agencies, the headquarters likely features a modern, open-concept workspace designed to promote collaboration, with advanced technology infrastructure and client presentation facilities.

Work Culture:

The work culture at UM's headquarters is typically described as dynamic, fast-paced, and innovative. It emphasizes collaboration, continuous learning, and a data-driven yet creative approach to problem-solving. There's a strong focus on diversity, equity, and inclusion.

HQ Significance:

Its New York City location provides strategic advantages, including proximity to major clients, media partners, financial markets, and a rich pool of diverse talent. It underscores UM's position as a leading player in the global media landscape.

Values Reflected in HQ: The headquarters' design and operations likely reflect UM's core values such as curiosity, candor, courage, caring, and community, fostering an environment of innovation, transparency, and teamwork.

Location:

UM Worldwide maintains a significant global footprint, operating in over 100 countries across North America, Latin America, EMEA (Europe, Middle East & Africa), and APAC (Asia-Pacific). This extensive network enables UM to deliver integrated, data-driven media solutions tailored to local market conditions while leveraging global insights and best practices. Functions supported globally include strategic media planning and buying across all traditional and digital channels, advanced analytics and research, performance marketing, content creation, programmatic advertising, and specialized services for various industries.

Street Address:

100 W 33rd Street

City:

New York

State/Province:

NY

Country:

USA

UM Worldwide's Global Presence

London, UK

Address: The Bailey, 16 Old Bailey, London, EC4M 7EG, UK

Serves as a strategic center for the EMEA region, adapting global strategies to local market nuances, fostering regional client relationships, and driving media innovation within Europe.

Sydney, NSW/Australia

Address: 100 Chalmers Street, Surry Hills, NSW 2010, Australia

Drives client growth in Australia and New Zealand, acting as a center of excellence for media innovation in the Asia-Pacific region and contributing significantly to UM's network capabilities in APAC.

Toronto, ON/Canada

Address: 10 Bay Street, Suite 1200, Toronto, ON M5J 2S3, Canada

Caters specifically to the unique Canadian media landscape, offering localized expertise while leveraging UM's global network resources for national and international brands operating in Canada.

Buying Intent Signals for UM Worldwide

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of UM Worldwide

As of April 2025, UM Worldwide' leadership includes:

Andrea Suarez - Global CEO, UM
Grant O’Dell - Global Chief Financial Officer, UM
Wladimir (W) Muchosutti - Global Chief Data Officer, UM
Chris Skinner - President, UM EMEA
Joe DeMiero - CEO, UM US

Investors of UM Worldwide

UM Worldwide has been backed by several prominent investors over the years, including:

Interpublic Group (IPG) (Parent Company)
The Vanguard Group (Major Institutional Shareholder of IPG)
BlackRock Inc. (Major Institutional Shareholder of IPG)
State Street Corporation (Major Institutional Shareholder of IPG)

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

The past 12 months at UM Worldwide saw significant leadership transitions, most notably the appointment of Andrea Suarez as Global CEO. There has also been a focus on strengthening data leadership with key promotions, reflecting the agency's commitment to data-driven strategies.

Departures

Eileen Kiernan, Eileen Kiernan departed her role as Global CEO of UM upon her promotion to Global CEO of IPG Mediabrands.

New Appointments:

Andrea Suarez, Andrea Suarez was appointed Global CEO of UM, bringing extensive experience from her prior leadership roles within IPG Mediabrands.
Wladimir (W) Muchosutti, W Muchosutti was promoted to Global Chief Data Officer, tasked with advancing UM's data capabilities and strategies worldwide.

Technology (Tech Stack) used by UM Worldwide

Discover the tools UM Worldwide uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

UM Worldwide Email Formats and Examples

UM Worldwide commonly utilizes the email format combining an employee's first name and last name, separated by a period, followed by the @umww.com domain. This is a standard pattern for many large corporations and helps in easily identifying and reaching out to employees.

first.last@umww.com

Format

jane.doe@umww.com

Example

85%

Success rate

News and media

AdweekMarch 2024

UM Worldwide Retains General Mills' U.S. Media Account After Review

UM successfully defended and retained the U.S. media planning and buying responsibilities for General Mills, one of the largest CPG advertisers. The decision came after a competitive review, reinforcing a long-standing partnership....more

Ad AgeJanuary 2024

UM Worldwide Named an Ad Age Best Place to Work in 2024

UM Worldwide was recognized in Ad Age's annual 'Best Places to Work' list for 2024. This accolade highlights the agency's commitment to fostering a positive work environment, strong company culture, and robust employee benefits and development programs....more

Campaign USOctober 2023

Andrea Suarez Succeeds Eileen Kiernan as UM Global CEO

Andrea Suarez was appointed as the new Global CEO of UM, taking over from Eileen Kiernan who was promoted to Global CEO of IPG Mediabrands. Suarez previously led IPG Mediabrands in Latin America....more

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