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Trueface's Overview

Total employees45
HeadquartersLos Angeles
Founded2013

truefacelife, known operationally as Trueface, was an artificial intelligence company specializing in computer vision, facial recognition, and digital identity verification technologies. Founded with a commitment to ethical AI development, Trueface provided solutions for security, access control, and identity management across various industries. Its technology was recognized for its accuracy and responsible approach to AI. In 2021, Trueface was acquired by Pangiam, a company focused on trade, travel, and security solutions, to integrate its advanced biometric and computer vision capabilities into Pangiam's broader offerings.

Where is Trueface's Headquarters?

Trueface officeTrueface officeTrueface officeTrueface office
*Images sourced via web search. Rights belong to original owners

HQ Function

Served as the central hub for Trueface's research and development, engineering, product management, sales, and administrative operations for its AI and computer vision technologies.

Notable Features:

As a technology startup, the headquarters likely featured a collaborative open-office environment, R&D labs for AI model training and testing, and spaces designed to foster innovation and rapid development.

Work Culture:

The work culture at Trueface was characterized by a dynamic, fast-paced, and mission-driven environment typical of startups in the competitive AI sector. There was a strong emphasis on technological innovation, agile development, collaborative problem-solving, and a commitment to ethical AI principles.

HQ Significance:

The Los Angeles headquarters was significant as the birthplace of Trueface's core technologies and its growth into a recognized name in the facial recognition and computer vision industry before its strategic acquisition by Pangiam.

Values Reflected in HQ: The headquarters aimed to reflect Trueface's values of innovation, technological excellence, agility, collaboration, and a strong commitment to developing and deploying responsible AI solutions.

Location:

As Trueface, the company's AI and computer vision software solutions were designed for global applicability and could be deployed by clients worldwide. While its physical office presence was primarily concentrated in the United States, its technology supported functions like security enhancement, identity verification, and seamless access control for international customers and diverse use cases across different regions. Post-acquisition, as an integral part of Pangiam, Trueface's technologies contribute to a broader global network focused on security, travel, and trade facilitation.

Street Address:

13031 W Jefferson Blvd #534

City:

Los Angeles

State/Province:

California

Country:

USA

Trueface's Global Presence

Sarasota, Florida, USA

Address: Specific street address not publicly detailed for this potential secondary location.

If active, this location could have served to access regional talent, support specific client needs in the southeastern US, or manage particular corporate functions.

Buying Intent Signals for Trueface

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Trueface

As of April 2025, Trueface' leadership includes:

Shaun Moore - Co-founder & Former CEO of Trueface
Nezare Chafni - Co-founder & Former CTO of Trueface

Investors of Trueface

Trueface has been backed by several prominent investors over the years, including:

500 Startups
Lavrock Ventures
Scrum Ventures
Deepcore (SoftBank Group)
Ocean Azul Partners
Legend Capital

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Significant executive changes for Trueface occurred as a result of its acquisition by Pangiam in July 2021. The original leadership team transitioned into new roles within Pangiam or pursued other ventures. As Trueface is now fully integrated into Pangiam, executive movements are typically reported under Pangiam. No 'Trueface' specific executive hires or exits as an independent entity have occurred in the last 12 months.

Departures

Shaun Moore, Shaun Moore's role as CEO of the independent Trueface concluded with the company's acquisition by Pangiam, whereupon he took a leadership role within Pangiam.
Nezare Chafni, Nezare Chafni's role as CTO of the independent Trueface concluded with the company's acquisition by Pangiam, whereupon he took a leadership role concerning AI strategy within Pangiam.

Technology (Tech Stack) used by Trueface

Discover the tools Trueface uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Trueface Email Formats and Examples

Prior to its acquisition and integration into Pangiam, Trueface likely used common corporate email formats based on its domain (trueface.ai). Standard formats often include combinations of first name, last name, or initials.

[first].[last]@trueface.ai or [first_initial][last]@trueface.ai

Format

jane.doe@trueface.ai

Example

85%

Success rate

News and media

TechCrunchJuly 27, 2021

Pangiam acquires facial recognition provider Trueface to expand its biometric identification capabilities

Pangiam, a technology company specializing in identity verification and solutions for the travel and trade sectors, announced its acquisition of Trueface, a U.S.-based leader in facial recognition and artificial intelligence. This strategic acquisition aims to integrate Trueface's advanced computer vision technology into Pangiam's portfolio, enhancing applications in aviation security, identity management, and other critical infrastructure....more

PR NewswireNovember 4, 2019

Trueface Announces World's Smallest, Most Accurate Facial Recognition and Weapon Detection Solution on the Edge

Trueface unveiled a groundbreaking AI solution for facial recognition and weapon detection, uniquely optimized to run on edge devices with high accuracy and minimal computational footprint. This innovation highlighted Trueface's commitment to providing accessible, efficient, and privacy-conscious security technologies for various applications....more

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