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Tapcart's Overview

Total employees96
HeadquartersSanta Monica
Founded2017

Tapcart is a premier SaaS platform that empowers Shopify and Shopify Plus merchants to effortlessly design, launch, and manage native mobile apps for iOS and Android, without requiring any coding skills. By transforming e-commerce stores into powerful mobile apps, Tapcart helps brands increase customer retention, boost conversion rates, and foster deeper customer loyalty through features like push notifications, personalized experiences, and seamless checkout processes. Their solution is designed to enhance the mobile shopping journey and provide brands with a dedicated sales channel to engage directly with their most valuable customers.

Where is Tapcart's Headquarters?

Tapcart officeTapcart officeTapcart officeTapcart office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the primary center for operations, including product development, engineering, marketing, sales leadership, and customer success teams.

Notable Features:

Modern, open-concept office space designed to foster collaboration and innovation, likely equipped with state-of-the-art technology and amenities typical of a leading tech company.

Work Culture:

A dynamic, fast-paced, and innovative environment that encourages creativity, teamwork, and a customer-first approach. Employees often highlight a supportive and growth-oriented culture.

HQ Significance:

Its location in Silicon Beach provides access to a rich talent pool, a vibrant tech ecosystem, and proximity to other innovative companies and investors.

Values Reflected in HQ: The headquarters likely reflects Tapcart's values of innovation, collaboration, transparency, and customer empowerment.

Location:

While its physical offices are primarily in the USA, Tapcart serves a global clientele of Shopify merchants across numerous countries. Their platform and support services are designed to cater to e-commerce businesses worldwide, enabling them to launch mobile apps for international audiences. Remote team members may also contribute from various global locations.

Street Address:

2200 Michigan Ave, Suite A

City:

Santa Monica

State/Province:

CA

Country:

USA

Tapcart's Global Presence

Austin, Texas, USA

Address: Undisclosed WeWork or Regus style flexible office space, focusing on regional sales and support.

To provide better regional coverage for sales and customer success, and to tap into a diverse talent market outside of California.

Buying Intent Signals for Tapcart

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Tapcart

As of April 2025, Tapcart' leadership includes:

Eric Netsch - Co-Founder & CEO
Sina Mobasser - Co-Founder & President
Dr. Leandra Fishman - Chief Product Officer
Cassius Felicella - Chief Revenue Officer
Kelsey Burdett - VP of Marketing

Investors of Tapcart

Tapcart has been backed by several prominent investors over the years, including:

Left Lane Capital
SignalFire
Shopify
Greycroft
Act One Ventures
Novel WCF

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

Tapcart has strategically strengthened its leadership team with key hires to drive product innovation and market expansion. No significant executive exits have been publicly announced in the last 12 months.

New Appointments:

Dr. Leandra Fishman, Dr. Leandra Fishman appointed as new Chief Product Officer to spearhead product strategy and innovation.

Technology (Tech Stack) used by Tapcart

Discover the tools Tapcart uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Tapcart Email Formats and Examples

Tapcart commonly uses the [first_initial][last_name] email format (e.g., jsmith@tapcart.com). Another possible format is [first_name]@tapcart.com.

flast@tapcart.com or first@tapcart.com

Format

enetsch@tapcart.com

Example

85%

Success rate

News and media

PRNewswireSeptember 13, 2023

Tapcart Launches AI Suite to Revolutionize Mobile Commerce for Shopify Brands

Tapcart announced the launch of its AI Suite, a set of tools designed to help Shopify merchants leverage artificial intelligence for personalized shopping experiences, automated content creation, and enhanced app analytics....more

Business WireMay 24, 2023

Tapcart Partners With Postscript to Power SMS Marketing for Mobile Apps

Tapcart and Postscript, a leading SMS marketing platform for Shopify, announced a partnership to integrate SMS marketing capabilities directly into Tapcart-powered mobile apps, enabling brands to engage customers via SMS....more

TechCrunchJune 23, 2021

Tapcart raises $50M Series B to help Shopify merchants build mobile apps

Tapcart announced it has raised $50 million in a Series B funding round led by Left Lane Capital, with participation from existing investors SignalFire, Greycroft, Act One Ventures, and strategic investor Shopify. The funds are aimed at scaling its team and platform....more

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