SAP Hybris
SAP Hybris's Overview
SAP Hybris, originally an e-commerce and product content management software company founded in 1997, was acquired by SAP SE in 2013. It has since been integrated into SAP's broader suite of customer relationship management (CRM) solutions, now known as SAP Customer Experience (SAP CX). SAP CX provides a comprehensive portfolio of cloud solutions for marketing, sales, service, and commerce, enabling businesses to deliver personalized and seamless customer journeys. While the 'Hybris' brand is less emphasized now, its powerful commerce capabilities form a core part of the SAP CX offering, helping organizations worldwide to engage customers and grow their businesses.
Where is SAP Hybris's Headquarters?
HQ Function
Global headquarters for SAP SE, overseeing worldwide operations, strategy, research, and development for all SAP solutions, including the SAP Customer Experience portfolio (which incorporates former Hybris technologies).
Notable Features:
The SAP campus in Walldorf is extensive, featuring modern office buildings, R&D labs, data centers, training facilities, and employee amenities. It's known for its campus-like environment and sustainable building practices.
Work Culture:
SAP fosters a culture of innovation, collaboration, and diversity. The Walldorf HQ emphasizes employee well-being, continuous learning, and a global mindset, reflecting its role as a multinational technology leader.
HQ Significance:
Walldorf is the birthplace and nerve center of SAP, one of the world's largest enterprise software companies. It's a hub for software innovation and plays a critical role in the global technology ecosystem.
Values Reflected in HQ: Innovation, sustainability, customer focus, and global collaboration are reflected in the campus design, operations, and the work conducted there.
Location:
As part of SAP, SAP Hybris (now SAP Customer Experience) solutions are supported by SAP's extensive global network. This includes sales offices, development labs, support centers, and partner ecosystems in over 180 countries. SAP's global presence ensures comprehensive support for international rollouts, localized solutions, and round-the-clock customer service for its entire product portfolio, including marketing, sales, service, and commerce cloud applications.
Street Address:
Dietmar-Hopp-Allee 16
City:
Walldorf
State/Province:
Baden-Württemberg
Country:
Germany
SAP Hybris's Global Presence
Munich, Bavaria/Germany
Address: SAP Deutschland SE & Co. KG, Elsenheimerstrasse 7, 80687 München, Germany
Serves as a major R&D and sales hub for SAP in Europe, with a strong focus on innovation and customer engagement technologies.
Palo Alto, California/USA
Address: SAP Labs, 3410 Hillview Ave, Palo Alto, CA 94304, USA
Drives innovation and supports SAP's North American customer base, playing a key role in the development of next-generation enterprise software.
Bangalore, Karnataka/India
Address: SAP Labs India Pvt. Ltd., #138, EPIP Zone, Whitefield, Bengaluru, Karnataka 560066, India
Key global development and support center, crucial for SAP's worldwide product strategy and delivery, particularly for cloud and customer-centric applications.
Newtown Square, Pennsylvania/USA
Address: SAP America Inc., 3999 West Chester Pike, Newtown Square, PA 19073, USA
Key operational and customer-facing hub for SAP in North America, driving market presence and customer success.
Buying Intent Signals for SAP Hybris
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of SAP Hybris
As of April 2025, SAP Hybris' leadership includes:
Investors of SAP Hybris
SAP Hybris has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
In the past year, SAP has seen key leadership transitions at the Executive Board level that impact the development and delivery of its product portfolio, including SAP Customer Experience. Notably, there was a change in leadership for SAP Product Engineering.
New Appointments:
Technology (Tech Stack) used by SAP Hybris
Discover the tools SAP Hybris uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
SAP Hybris Email Formats and Examples
SAP, the parent company of SAP Hybris (now SAP Customer Experience), primarily uses a standardized email format for its employees worldwide. The most common format is [first].[last]@sap.com. Variations might exist for specific departments or regions, but this is the general structure.
[first].[last]@sap.com
Format
john.doe@sap.com
Example
90%
Success rate
News and media
SAP News Center • June 4, 2024
SAP Hybris (SAP CX) Benefits from New Generative AI Capabilities Unveiled at SAP Sapphire
At its annual SAP Sapphire conference, SAP unveiled new generative AI capabilities and strategic partnerships designed to help customers harness AI. These advancements are set to benefit the SAP Customer Experience suite (formerly including Hybris) by offering more intelligent and personalized customer interactions and business processes....more
SAP News Center • May 7, 2024
SAP Hybris (SAP CX) Enhanced by Joule AI Copilot Across Cloud Portfolio
SAP announced the expanded embedding of its generative AI copilot, Joule, across its cloud solutions portfolio, including SAP Customer Experience. This integration aims to enhance productivity and unlock new insights for businesses using SAP's commerce, sales, and service clouds by providing AI-driven assistance and automation....more
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