residentdigital, commercially known as Resident, is a dynamic house of digitally native brands revolutionizing the home furnishings space. With a strong direct-to-consumer (D2C) model, Resident focuses on making high-quality, inspiring home goods, primarily mattresses and bedding, accessible to everyone. Their portfolio includes well-known brands such as Nectar, DreamCloud, Awara, Siena, and Cloverlane. By leveraging technology, data-driven marketing, and efficient supply chains, Resident aims to provide exceptional customer experiences and value.
Serves as the central hub for strategic decision-making, brand management, marketing leadership, finance, and corporate operations for its portfolio of home furnishing brands.
Located in a prominent Manhattan address, providing access to a rich talent pool and business ecosystem. The office environment is designed to support a modern, tech-forward company, emphasizing collaborative and flexible workspaces.
residentdigital fosters a fast-paced, innovative, and entrepreneurial culture. It embraces a hybrid and remote-first work model, attracting diverse global talent. The culture is data-driven, customer-focused, and results-oriented, encouraging agility and continuous improvement.
The New York headquarters anchors Resident's presence in a major global commerce and technology center. This location facilitates strategic partnerships, talent acquisition, and enhances brand visibility in the competitive US and international markets.
residentdigital (Resident) operates with a significant global footprint, primarily serving customers in North America (USA, Canada) and Europe (notably the United Kingdom). Key functions supported globally include: e-commerce operations across multiple regions, a complex international supply chain for sourcing and manufacturing (often from Asia), distributed technology and R&D teams (e.g., USA, Israel), global and localized digital marketing campaigns, and multi-lingual customer support services. The company heavily utilizes a remote and distributed workforce, enabling global talent acquisition and operational flexibility.
100 W 33rd St, Ste 1006
New York
NY
USA
Address: Specific street address not publicly detailed; operates as a key hub.
Supports Resident's engineering capabilities, digital product strategies, and strategic initiatives in the competitive tech landscape.
Address: Specific street address not publicly detailed; significant tech and R&D presence.
Drives technological innovation and platform optimization for Resident's global operations, leveraging Israel's renowned high-tech ecosystem.
Address: Specific street address not publicly detailed; hub for UK/European operations.
Supports Resident's international expansion and tailors its D2C model to the European market.
Address: 340 S Lemon Ave, #4818, Walnut, CA 91789
Fulfills legal and administrative requirements for corporate registration in California.
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As of April 2025, residentdigital' leadership includes:
residentdigital has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no widely publicized major C-suite executive hires or departures at residentdigital (Resident) within the immediate last 12 months. The existing leadership team appears stable as the company continues to focus on growth and brand development. Minor shuffles or senior management changes below C-suite might occur but are not typically announced broadly.
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residentdigital (Resident) likely uses standardized corporate email formats for its employees, typically associated with their primary domain, residenthome.com. Common patterns include using the employee's first name or a combination of their first and last names.
Common formats for residenthome.com include [first]@residenthome.com (e.g., john@residenthome.com) or [first].[last]@residenthome.com (e.g., john.doe@residenthome.com). For the placeholder example matching 'residentdigital': [first]@[companyname].com
Format
example@residentdigital.com
Example
70%
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Business Wire • May 9, 2023
Resident, a leading house of direct-to-consumer (D2C) home brands including Nectar, DreamCloud, Awara, and Siena, announced its official certification as a B Corporation. This distinction acknowledges Resident's commitment to high standards of social and environmental performance, accountability, and transparency....more
Furniture Today • November 1, 2023
Cloverlane, one of the brands in the Resident portfolio, has introduced a new collection of hybrid mattresses. This launch expands their offerings in the luxury sleep market, combining premium materials and innovative construction to provide consumers with enhanced comfort and value....more
TechCrunch • January 26, 2021
Resident, the company behind popular D2C brands like Nectar and DreamCloud, successfully raised $130 million in a Series B funding round. The round was co-led by ION Crossover Partners and Next47. This capital infusion was aimed at accelerating product category expansion, strengthening its supply chain, and fueling international growth....more
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