Prowly is a leading public relations (PR) and media relations software designed to help PR professionals and agencies streamline their workflows. Acquired by Semrush in 2020, Prowly offers a comprehensive suite of tools including a media database, press release creator, email distribution, and media monitoring capabilities. It empowers users to find relevant journalists, craft compelling stories, manage outreach campaigns, and track their PR impact, ultimately aiming to enhance brand visibility and communication effectiveness.
Serves as the primary hub for Prowly's product development, engineering, customer success, and operational management, closely integrated with Semrush's global strategy.
Modern office facilities located in a prominent business district, designed to foster collaboration and innovation. Likely includes amenities typical of a leading tech company.
A dynamic and innovative work environment, reflecting its roots as a startup and its current role within Semrush. Emphasis on agile methodologies, teamwork, and driving advancements in PR technology. Employees often describe a supportive and growth-oriented atmosphere.
The Warsaw office is crucial for Prowly's core operations and its continued evolution as a key PR tool within the Semrush ecosystem. It represents a significant tech talent hub in Central Europe.
Prowly operates globally, serving PR professionals and agencies across numerous countries. As a Semrush company, it leverages Semrush's extensive international infrastructure, including multiple office locations and data centers worldwide. This allows Prowly to offer localized support, cater to diverse market needs, and ensure robust platform performance for its international user base. Key functions supported globally include sales, customer support, product accessibility, and marketing outreach.
ul. Prosta 67
Warsaw
Masovian Voivodeship
Poland
Address: 800 Boylston Street, Suite 2475, Boston, MA 02199, USA
Key hub for Semrush's global operations and expansion in North America, supporting all product lines including Prowly for US-based clients and partners.
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As of April 2025, Prowly' leadership includes:
Prowly has been backed by several prominent investors over the years, including:
No major Prowly-specific executive new hires or exits have been publicly announced in the last 12 months. Key leadership, including co-founders Joanna Drabent (CEO) and Sebastian Przyborowski (CTO), continue to be associated with Prowly within the Semrush organization.
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Prowly primarily uses the email format `first@prowly.com` for its dedicated team members. As Prowly is part of Semrush, some broader communications or contacts within the larger organization might also originate from or involve `semrush.com` email addresses, which commonly use formats like `f.last@semrush.com` or `first.last@semrush.com`.
first@prowly.com
Format
joanna@prowly.com
Example
80%
Success rate
Prowly Blog • October 26, 2023
Prowly announced new AI-driven features designed to help PR professionals write better pitches more quickly and streamline various aspects of their public relations efforts. These tools include AI for pitch generation and press release assistance....more
Prowly Blog • September 7, 2023
Prowly introduced Media Monitoring Alerts, enabling users to receive real-time notifications about new online mentions for their brand, competitors, or keywords. This feature enhances the platform's media monitoring capabilities....more
Semrush Blog • October 27, 2020
Semrush announced its acquisition of Prowly, a public relations SaaS startup. This strategic move aimed to expand Semrush's platform capabilities by integrating Prowly's PR and media relations tools, offering users a more comprehensive digital marketing suite....more
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