Perky Jerky is a popular American brand renowned for its premium, all-natural beef, turkey, pork, and plant-based jerky products. Known for its exceptionally tender texture and bold, unique marinades, the company has built a loyal following. Founded in 2009 by Brian Levin, Perky Jerky focuses on 'better-for-you' snacking options without compromising on flavor. In February 2024, Perky Jerky was acquired by TONGYI USA, a performance nutrition company, aiming to accelerate its growth and market presence.
Serves as the central hub for brand management, marketing, product innovation strategy, sales coordination, and administrative operations for the Perky Jerky brand under TONGYI USA.
Modern office facilities within a commercial business park, designed for collaboration and administrative functions.
Historically, Perky Jerky fostered an energetic, innovative, and results-driven culture. Post-acquisition by TONGYI USA, the culture may evolve to integrate with the parent company's values while retaining the brand's distinct identity.
Strategically located in the Denver metropolitan area, a key region for natural foods and consumer packaged goods companies, offering access to industry talent and a dynamic business environment.
Perky Jerky's primary market is the United States, with extensive distribution in retail stores nationwide and through its e-commerce platform. Following its acquisition by TONGYI USA, there may be new opportunities for international market expansion, leveraging TONGYI's broader network and resources.
7400 E. Crestline Circle, Suite 130
Greenwood Village
CO
USA
Address: N/A
To ensure widespread product availability, support retail partnerships, and drive market penetration in key consumer regions throughout the U.S.
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As of April 2025, Perky Jerky' leadership includes:
Perky Jerky has been backed by several prominent investors over the years, including:
The most significant recent development is Perky Jerky's acquisition by TONGYI USA in February 2024, leading to a transition in ownership and strategic oversight. Founder Brian Levin continues in an advisory role.
Discover the tools Perky Jerky uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Perky Jerky's email format typically follows a common pattern for corporate communications. Based on publicly available information for its founder and common industry practices, the most likely format is [first name]@[companydomain.com].
first@perkyjerky.com
Format
brian@perkyjerky.com
Example
85%
Success rate
BevNET • February 20, 2024
Performance nutrition company TONGYI USA announced its acquisition of Perky Jerky, a well-known brand in the premium jerky segment. This strategic move is expected to enhance Perky Jerky's market reach and product development capabilities, leveraging TONGYI USA's resources. Brian Levin, the founder of Perky Jerky, will reportedly continue to support the brand in an advisory capacity....more
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