Performics is a global performance marketing agency, an integral part of Publicis Groupe. They specialize in converting consumer intent into revenue for brands by optimizing digital marketing investments. Their core services include paid search, SEO, programmatic display, paid social media marketing, conversion rate optimization, affiliate marketing, and performance content. Performics leverages a data-driven approach and proprietary technology to deliver measurable results and business growth for its clients across a wide range of industries.
Serves as a key global and U.S. operational hub, driving strategy, innovation, client services, and talent development for Performics' performance marketing solutions. It's the birthplace of the company.
Located in the Aon Center, one of Chicago's iconic skyscrapers, offering panoramic city and Lake Michigan views. The office space is designed for collaboration, featuring modern amenities and technology infrastructure to support its data-driven marketing excellence.
Characterized by a fast-paced, innovative, and analytical environment. The culture promotes collaboration, continuous learning, and a strong focus on delivering measurable results for clients. Employees are encouraged to be proactive and entrepreneurial.
As the founding city of Performics in 1998, Chicago holds deep historical importance and continues to be a central hub for the company's talent, technological development, and market leadership in the performance marketing industry globally.
Performics operates in over 57 countries, with a network of 3,400+ performance marketing experts. This global footprint enables them to support clients with internationally scaled campaigns and localized strategies. Functions supported globally include cross-market search and social advertising, global e-commerce optimization, affiliate marketing program management, consistent analytics and reporting, and the development of proprietary marketing technology and platforms.
200 E Randolph St, Suite 700
Chicago
IL
USA
Address: 1675 Broadway, New York, NY 10019 (Publicis Groupe Building)
Drives business development, client management, and strategic campaign execution for the Eastern United States, acting as a vital link in Performics' North American network.
Address: 40 Chancery Lane, London, WC2A 1JA (Publicis Groupe UK HQ)
Leads client engagement, innovation, and talent development for the EMEA region, ensuring localized and effective performance marketing solutions across various countries and cultures.
Address: Publicis Groupe, 205-225 George St, The Rocks NSW 2000, Australia (Example Publicis Address)
Supports clients in Australia and New Zealand, focusing on digital growth, e-commerce solutions, and leveraging local media partnerships to drive performance outcomes.
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As of April 2025, Performics' leadership includes:
Performics has been backed by several prominent investors over the years, including:
Performics has seen significant global leadership promotions in early 2024, with Michael Kahn appointed Global CEO and Paul Kasamias as Global COO, reflecting a strategic strengthening of its top executive team. Regional appointments also continue to bolster market-specific expertise.
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Performics, as part of Publicis Groupe, generally uses standardized email formats. The most commonly observed format for Performics employees is [first].[last]@performics.com. Other formats might exist regionally or for specific roles.
[first].[last]@performics.com
Format
jane.doe@performics.com
Example
70%
Success rate
Adgully • April 17, 2024
Performics India, the performance marketing agency of Publicis Groupe, has successfully retained the digital mandate for Lenovo, covering both its PC and smart devices, as well as the Infrastructure Solutions Group (ISG) business. This win underscores Performics' strong capabilities in the Indian market....more
Campaign India • February 15, 2024
Performics India announced key leadership elevations. Gursharan K B has been appointed as national head of digital and technology, and Lala Gursharan (Manju) has been named national head of programmatic and DCO (dynamic creative optimisation)....more
BW Marketing World • December 13, 2023
Performics India collaborated with Nestlé to launch an innovative generative AI-driven campaign for Maggi. The campaign aimed to create personalized content at scale, enhancing consumer engagement for the popular instant noodles brand by leveraging cutting-edge AI technology....more
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