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Perch's Overview

Total employees20
HeadquartersCambridge
Founded2016

Perch is a fitness technology company revolutionizing strength training through advanced AI and computer vision. Their flagship product utilizes a 3D camera and machine learning to track movements during exercise, providing athletes and trainers with real-time feedback on metrics like velocity, power, and form. This velocity-based training (VBT) approach helps optimize workouts, reduce injury risk, and enhance athletic performance. Perch aims to make elite training technology accessible to a wider range of athletes and fitness enthusiasts. In early 2024, Perch was acquired by EGYM, a global fitness technology leader, to further integrate smart strength training solutions.

Where is Perch's Headquarters?

HQ Function

Serves as the central hub for research and development, software engineering, product design, sales, marketing, and administrative operations.

Notable Features:

Likely situated in a modern office building or tech campus, designed to foster collaboration and innovation. May include in-house testing facilities for their fitness technology.

Work Culture:

Characterized by innovation, a passion for sports science and athletic performance, collaboration, and a data-driven approach. As a tech startup (prior to EGYM acquisition), it likely fostered a fast-paced, agile environment.

HQ Significance:

The Cambridge location places Perch within a vibrant ecosystem of universities (like MIT), tech companies, and talent, crucial for its development and growth in the sports technology sector.

Values Reflected in HQ: Innovation, precision, performance optimization, and leveraging technology to advance human potential in fitness and sports.

Location:

While headquartered in the US, Perch's technology is utilized by professional sports teams, universities, and training facilities internationally. Sales, distribution, and support are managed both directly and potentially through partners. Post-acquisition by EGYM, its global reach is expected to expand significantly through EGYM's existing international network.

Street Address:

245 First Street, Suite 102

City:

Cambridge

State/Province:

MA

Country:

USA

Perch's Global Presence

Buying Intent Signals for Perch

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Perch

As of April 2025, Perch' leadership includes:

Jacob Rothman - Co-Founder & CEO (status post-EGYM acquisition may vary)
Nate Rodman - Co-Founder & CTO (status post-EGYM acquisition may vary)
Jordan Lu - Co-Founder & CPO (status post-EGYM acquisition may vary)

Investors of Perch

Perch has been backed by several prominent investors over the years, including:

Alumni Ventures
Underscore VC
Mark Cuban
Alex Rodriguez (A-Rod Corp)
Permira
मनोज भरगव (Manoj Bhargava)
Boston Seed Capital

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

The most significant recent event is the acquisition of Perch by EGYM in early 2024. This may lead to leadership transitions or integrations within EGYM's structure, though specific executive changes at the Perch-unit level are not widely publicized as distinct hires/exits post-acquisition yet. The founding team's roles might evolve within the new parent company.

Technology (Tech Stack) used by Perch

Discover the tools Perch uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Perch Email Formats and Examples

Perch likely uses a common professional email format, typically combining first name or first initial and last name with their domain.

[first]@getperch.com or [first].[last]@getperch.com

Format

jacob@getperch.com

Example

80%

Success rate

News and media

EGYM PressFebruary 7, 2024

EGYM Acquires VBT Specialist Perch to Expand Smart Fitness Ecosystem

Global fitness technology leader EGYM announced its acquisition of Perch, a US-based innovator in AI-powered strength training and velocity-based training (VBT) solutions. This strategic move aims to integrate Perch's camera-based technology into EGYM's ecosystem, enhancing data-driven training experiences for gym members and athletes....more

PR NewswireApril 12, 2023

Perch Secures $4M in Latest Funding Round to Bring AI to Weight Rooms Everywhere

Perch, the strength training technology company that uses 3D cameras and machine learning to optimize workouts, announced it has closed $4 million in a new funding round. The round was led by Alumni Ventures and Underscore VC with participation from current investors, including prominent angel investor Mark Cuban....more

SportTechieJanuary 18, 2022

Perch Partners With BridgeAthletic to Provide Velocity-Based Training Data to Athletes

Perch, a maker of 3D camera systems that track weight room workout metrics, has partnered with athlete training software BridgeAthletic. The integration will let athletes and coaches import VBT data from Perch into BridgeAthletic’s platform for program design and progress tracking....more

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