HQ Function

Serves as the brand's primary retail flagship, showroom, and likely houses design, marketing, and core operational teams.

Notable Features:

The store features a curated, minimalist design reflecting the brand's aesthetic, often incorporating natural materials and art. It's a key cultural hub for the brand's community and frequently hosts events and collaborations.

Work Culture:

Creative, independent, and ethically-minded, reflecting the brand's roots in subcultures like skate and punk, combined with a strong focus on quality craftsmanship, sustainability, and responsible business practices. The culture likely encourages authenticity and critical thinking.

HQ Significance:

The Mulberry St. location is not just a store but a physical embodiment of the Noah brand, its values, and its community in a key New York City fashion and cultural district. It acts as a central point for brand interaction and storytelling.

Values Reflected in HQ: Quality over quantity, transparency in production, community engagement, environmental consciousness, and an appreciation for both subculture heritage and timeless style.

Location:

Noah NY supports its global operations through its flagship stores in the United States (New York City, Amagansett) and Japan (Tokyo, Osaka), a comprehensive e-commerce platform that ships internationally, and select wholesale partnerships with high-end retailers worldwide. Functions supported globally include design conceptualization, product development, marketing and brand communications, retail operations, international logistics, and customer service.

Street Address:

195 Mulberry St

City:

New York

State/Province:

NY

Country:

USA