NetEase Games, the online games division of NetEase, Inc. (NASDAQ: NTES, HKEX: 9999), is a leading global developer and publisher of video game IP across a variety of genres and platforms. It is one of the largest game companies in the world by revenue. NetEase Games is dedicated to providing high-quality, innovative gaming experiences to players worldwide. Their portfolio includes massively popular self-developed titles such as the Onmyoji series, Knives Out, Identity V, and Naraka: Bladepoint, as well as partnered games like a mobile version of Diablo Immortal (co-developed with Blizzard) and formerly, Minecraft in China. The company is aggressively expanding its global presence through new studio acquisitions, establishing international development teams, and investing in top talent to create AAA experiences for PC, console, and mobile platforms. NetEase Games emphasizes R&D, fostering a culture of creativity and technological advancement to push the boundaries of interactive entertainment.
Corporate headquarters for NetEase Inc., housing significant game development studios, R&D facilities, publishing operations, and administrative functions for NetEase Games.
The NetEase Hangzhou campus, particularly Phase 2, is known for its futuristic architectural design, resembling a 'floating spaceship,' covering 187,000 sqm. It includes extensive green spaces, state-of-the-art office facilities, employee amenities like cafeterias and fitness centers, all designed to foster innovation and collaboration.
The work culture at NetEase Games is generally characterized as innovative, fast-paced, and results-driven, with a strong emphasis on creativity, quality, and the player experience. There's a significant focus on research and development, encouraging experimentation and technological advancement.
The Hangzhou headquarters is the nerve center for NetEase's global gaming operations, driving its strategic direction, technological innovation, and the development of its most successful titles. It symbolizes the company's scale and commitment to the gaming industry.
NetEase Games supports a wide range of functions globally, including game development, publishing, R&D, localization, marketing, live operations, and community management. They have established development studios and offices in key regions across Asia (China, Japan, South Korea, Singapore), North America (USA, Canada), and Europe (France, Spain, UK), actively creating and supporting games for a worldwide audience.
Building No. 1, No. 599 Wangshang Road, Binjiang District
Hangzhou
Zhejiang Province
China
Address: Seattle, Washington, United States (Specific street address not publicly detailed for new studios)
To tap into the rich game development talent pool in the Seattle area and broader North American region, contributing to NetEase Games' strategy of creating globally appealing, high-production-value titles.
Address: Tokyo, Japan (Specific office addresses vary by studio)
To strengthen NetEase Games' development capabilities in Japan, a key market for console and creative game design, and to create games with global appeal originating from Japanese creative leadership.
Address: Montréal, Québec, Canada
Expanding development capacity in North America, benefiting from Québec's supportive ecosystem for game development and diverse talent pool to create ambitious new IPs.
Address: Paris, France
To integrate a highly acclaimed European studio into its global network, enhancing its portfolio with unique narrative experiences and strengthening its presence in the European market.
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As of April 2025, NetEase Games' leadership includes:
NetEase Games has been backed by several prominent investors over the years, including:
NetEase Games has been actively expanding its global talent pool over the past year, primarily through establishing new international studios led by veteran game developers and strategic appointments to bolster its global operations. Focus has been on acquiring top-tier creative and leadership talent for its new PC and console game initiatives.
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NetEase, Inc. and its divisions like NetEase Games use various email formats. For corporate communications, especially international, formats like [firstname].[lastname]@[domain] or [firstinitial][lastname]@[domain] are common. The domain can be netease.com, corp.netease.com, or potentially a games-specific domain like netease-games.com or global.netease.com for international roles.
[firstinitial][lastname]@global.netease.com or [firstname].[lastname]@netease-games.com
Format
j.doe@global.netease.com or john.doe@netease-games.com
Example
75%
Success rate
NetEase Investor Relations • May 23, 2024
NetEase announced its first quarter 2024 financial results, highlighting the performance of its games division. Net revenue from games and related value-added services was RMB21.5 billion (US$3.0 billion), with ongoing contributions from popular titles and new releases....more
IGN • May 20, 2024
NetEase Games held its annual product launch event, NetEase Connect 2024, revealing several new games, including 'Once Human' release date, 'Marvel Rivals' console plans, and updates for existing hit titles like 'Naraka: Bladepoint'. The event underscored NetEase's diverse pipeline and global ambitions....more
GamesIndustry.biz • May 10, 2024
NetEase Games' upcoming 6v6 hero shooter, 'Marvel Rivals,' completed its closed beta test, gathering generally positive feedback from players and media for its gameplay mechanics, character designs, and art style. The game is developed by a NetEase team comprised of former Call of Duty and Battlefield developers....more
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