Missha US Inc. is the United States arm of Missha, a globally recognized South Korean cosmetics and skincare brand owned by Able C&C. Established to bring high-quality, affordable K-beauty products to the American consumer, Missha US Inc. manages the distribution, marketing, and sales of Missha's popular lines, including their famous BB creams, essences, ampoules, and sheet masks. The company leverages Missha's reputation for research-driven formulations that combine traditional Korean beauty ingredients with modern dermatological science, catering to a diverse range of skin types and concerns in the US market.
Serves as the primary operational base for Missha's activities in the United States, overseeing marketing, sales, distribution logistics, customer service, and strategic partnerships within the US market.
Located in a modern corporate park, likely offering standard Class A office amenities. Specific architectural details are not publicly emphasized, focusing more on functional workspace.
Likely a dynamic and fast-paced environment characteristic of the beauty industry, blending Korean corporate efficiency with American market adaptability. Emphasis on product innovation, brand promotion, and customer engagement.
The US headquarters is crucial for tapping into one of the largest beauty markets globally, adapting Missha's global K-beauty appeal to American consumer preferences and trends.
Missha US Inc. primarily supports operations and distribution within the United States. As part of the global Missha brand under Able C&C, it benefits from a worldwide presence with strong markets in South Korea, Japan, China, Southeast Asia, and parts of Europe. Global functions managed by the parent company include core R&D, global marketing strategies, manufacturing oversight, and international brand development.
100 Challenger Rd, Suite 101
Englewood Cliffs
NJ
USA
Address: Able C&C Building, 13 Teheran-ro 87-gil, Gangnam-gu, Seoul
Oversees all global markets, including product development pipeline, core brand identity, and manufacturing coordination. Supports subsidiaries like Missha US Inc. with brand guidelines and product supply.
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As of April 2025, MISSHA' leadership includes:
MISSHA has been backed by several prominent investors over the years, including:
Specific executive movements for Missha US Inc. are not frequently publicized. Major leadership changes are more commonly announced at the parent company, Able C&C, or communicated through industry-specific channels if they significantly impact US operations. No major widely reported US-specific executive hires or exits in the last 12 months.
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Missha US Inc., as part of Able C&C, likely uses standard professional email formats. Common patterns include first initial + last name or first name . last name @ company domain. The domain could be specific to the US operations or the parent company.
[firstinitial][lastname]@us.missha.com
Format
jdoe@us.missha.com
Example
70%
Success rate
The Korea Economic Daily Global Edition • November 10, 2023
South Korean cosmetics maker Able C&C Co. saw its third-quarter net profit nearly triple on-year thanks to brisk sales of its flagship beauty brands Missha and A'Pieu in the US and Japan. This indicates strong performance and growing market share for Missha products in the American market....more
BeautyIndependent.com • May 15, 2023
Jay Baek, then CEO of Missha US (Able C&C US), discussed the brand's strategy for omnichannel growth in the US market, emphasizing product efficacy, accessibility, and adapting to American consumer preferences while maintaining its Korean beauty heritage. (Note: Leadership may have changed since this publication)....more
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