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Minted's Overview

Total employees547
HeadquartersSan Bruno
Founded2007

Minted is a design marketplace that sources creative content from a global community of independent artists, then sells it directly to consumers as fine art, home decor, and stationery. The company utilizes a crowdsourcing model, hosting ongoing design competitions to discover and curate unique designs. Minted's mission is to empower independent artists and provide consumers with fresh, high-quality, and customizable products that are not available elsewhere, fostering a vibrant community around design.

Where is Minted's Headquarters?

HQ Function

Serves as the central hub for corporate strategy, technology development, product design and curation, marketing initiatives, and management of its global artist community.

Notable Features:

A modern office space designed to inspire creativity and collaboration, often showcasing artwork from Minted's independent artist community. The environment reflects the company's strong design focus.

Work Culture:

Characterized by a dynamic, innovative, and collaborative atmosphere. There's a strong emphasis on supporting artistic talent, fostering creativity, and driving growth in the e-commerce and design sectors.

HQ Significance:

Its location in the San Francisco Bay Area provides strategic access to a rich ecosystem of technology talent, design professionals, and venture capital, facilitating innovation and industry connections.

Values Reflected in HQ: The headquarters aims to embody Minted's core values, including a commitment to art and design, fostering community, promoting innovation, and championing independent artists.

Location:

Minted's global presence is primarily defined by its e-commerce platform, which serves customers internationally, and its diverse community of independent artists and designers hailing from over 100 countries. While its physical operations are centered in the U.S., its digital infrastructure, artist relations, and customer engagement initiatives support a worldwide audience and contributor base. The company ships its unique products to numerous countries, making its curated designs accessible globally.

Street Address:

901 Cherry Avenue, Suite 250

City:

San Bruno

State/Province:

CA

Country:

USA

Minted's Global Presence

Olathe, Kansas/USA

Address: 11935 S Blackbob Rd, Olathe, KS 66062

Located in the Midwest, this office optimizes nationwide distribution and fulfillment logistics, and accesses a skilled workforce for crucial operational and customer service functions.

Buying Intent Signals for Minted

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Minted

As of April 2025, Minted' leadership includes:

Mariam Naficy - Founder and Chief Executive Officer
Melissa Kim - President
Brady Gillerlain - Chief Financial Officer
Aneesha Mehta - Chief Product Officer

Investors of Minted

Minted has been backed by several prominent investors over the years, including:

Norwest Venture Partners
Benchmark
TCV
Permira
Menlo Ventures
Allen & Company LLC
Ridge Ventures

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

Minted has focused on strengthening its executive leadership, particularly in product innovation, over the past year. The company saw a key appointment to its C-suite to drive product strategy.

New Appointments:

Aneesha Mehta, Aneesha Mehta joined Minted as Chief Product Officer to spearhead product development and innovation efforts.

Technology (Tech Stack) used by Minted

Discover the tools Minted uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Minted Email Formats and Examples

Minted commonly uses the email format of the employee's first name followed by '@minted.com'. While other formats might exist within the organization, this is a widely observed pattern for external communications.

first@minted.com

Format

mariam@minted.com

Example

75%

Success rate

News and media

ForbesFebruary 7, 2024

Minted news title: How This CEO Is Using AI To Transform Her Business

Minted's Founder and CEO, Mariam Naficy, shared insights on how the company is leveraging artificial intelligence to enhance its platform, support its artist community, and personalize the customer experience in the design marketplace....more

PR NewswireOctober 10, 2023

Minted news title: Minted Launches Custom Photo Puzzles Just In Time For Holiday Gifting

Minted announced the introduction of custom photo puzzles, expanding its range of personalized products. This launch aims to offer unique gifting options featuring designs from independent artists, especially for the holiday season....more

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