Lorna Jane
Lorna Jane's Overview
Lorna Jane is an Australian activewear brand founded in 1989 by Lorna Jane Clarkson. Renowned for its high-quality, stylish, and functional women's fitness apparel, the brand promotes an 'Active Living' philosophy, encouraging women to embrace daily movement, nourishment, and a positive mindset. Lorna Jane designs a wide range of products, including leggings, sports bras, tops, and accessories, aimed at empowering women to lead their best, most active lives. The company has a significant retail presence in Australia and internationally, alongside a strong e-commerce platform.
Where is Lorna Jane's Headquarters?
HQ Function
Serves as the global headquarters, overseeing design, product development, marketing, operations, and strategic planning for Lorna Jane's worldwide activities.
Notable Features:
A modern office space designed to reflect the brand's active living ethos, likely incorporating collaborative workspaces and potentially wellness facilities for employees.
Work Culture:
The work culture at Lorna Jane HQ is expected to be dynamic, fast-paced, and focused on health, wellness, and female empowerment, reflecting the brand's core values. Teamwork and innovation are likely encouraged.
HQ Significance:
The headquarters is the heart of Lorna Jane's operations, where the brand's identity is shaped, and global strategies are devised. It's central to maintaining brand consistency and driving innovation in the competitive activewear market.
Values Reflected in HQ: The headquarters likely embodies Lorna Jane's values of quality, innovation, customer focus, and the promotion of an active and healthy lifestyle.
Location:
Lorna Jane operates globally with a strong presence in Australia, New Zealand, the USA, and Canada, as well as parts of Asia and Europe. Functions supported globally include retail store operations, e-commerce management, international marketing and brand campaigns, product distribution and logistics, and customer support. Design and core product innovation primarily stem from the Australian HQ but are informed by global trends and market feedback.
Street Address:
857 Kingsford Smith Dr
City:
Eagle Farm
State/Province:
QLD
Country:
Australia
Lorna Jane's Global Presence
Santa Monica, CA/USA
Address: While specific office addresses for regional HQs are not always publicly listed, Lorna Jane has a significant presence and likely a regional operations hub in key markets like California to manage its US stores and e-commerce.
To support and expand Lorna Jane's brand presence, drive sales, and manage operations within the United States, a key international market for fashion and fitness apparel.
Auckland/New Zealand
Address: Similar to the US, a specific corporate office address may not be public, but operations for New Zealand would be managed regionally, supporting retail stores and online sales.
To cater to the New Zealand customer base, manage local retail footprint, and ensure brand alignment within the region.
Buying Intent Signals for Lorna Jane
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Executive Team of Lorna Jane
As of April 2025, Lorna Jane' leadership includes:
Investors of Lorna Jane
Lorna Jane has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Lorna Jane maintains a relatively stable leadership team. No major high-profile executive hires or exits have been widely publicized in the last 12 months, indicating continuity in its core strategic direction.
Departures
New Appointments:
Technology (Tech Stack) used by Lorna Jane
Discover the tools Lorna Jane uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Lorna Jane Email Formats and Examples
Lorna Jane likely uses standard corporate email formats. Common patterns include first name initial followed by last name, or first name separated by a dot from the last name, at their domain.
lornajane.com.au primarily, with lornajane.com for some international contexts. A common pattern is [firstinitial][lastname]@lornajane.com.au or [firstname].[lastname]@lornajane.com.au.
Format
jdoe@lornajane.com.au
Example
80%
Success rate
News and media
Ragtrader • February 15, 2023
Lorna Jane launches first global campaign in five years
Australian activewear brand Lorna Jane has unveiled its first global brand campaign in five years. Entitled 'Invest In Yourself,' the campaign aims to highlight the brand's commitment to its core customer base and its philosophy of active living....more
Inside Retail Australia • December 1, 2023
Lorna Jane names Joan Hui as head of marketing
Activewear retailer Lorna Jane has appointed Joan Hui as head of marketing. Hui brings extensive experience from previous roles at Michael Hill and Domino’s Pizza....more
The Courier Mail • August 2, 2023
Activewear queen Lorna Jane Clarkson on how she stays on top of her game
Lorna Jane Clarkson discusses the brand's resilience, navigating the competitive activewear market, and her ongoing passion for inspiring women through fitness and fashion. She highlights the importance of innovation and staying true to brand values....more
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