Launchmetrics is the leading Brand Performance Cloud used by Fashion, Luxury, and Beauty (FLB) executives to make informed decisions and drive brand success. It provides a comprehensive suite of solutions, including media monitoring, sample and event management, influencer marketing tools, and data analytics, enabling brands to optimize their launch-to-market strategies, measure campaign impact, and understand their brand's voice in a competitive landscape. Their platform helps brands connect with key voices, create impactful experiences, and ultimately boost their brand performance.
Serves as a key operational hub, driving North American business development, client relations, marketing, and product strategy for its Brand Performance Cloud.
Located in a dynamic SoHo neighborhood, likely featuring modern office amenities conducive to collaboration and innovation, reflecting its tech-focused nature within the fashion and luxury sectors.
A fast-paced, innovative, and collaborative environment, fostering creativity and data-driven decision-making, with a strong emphasis on serving the unique needs of the fashion, luxury, and beauty industries.
Its New York presence strategically positions Launchmetrics at the heart of the US fashion and media industries, facilitating close ties with major brands, PR agencies, and media outlets.
Launchmetrics supports its global clientele in the Fashion, Luxury, and Beauty industries through a network of strategically located offices across North America, Europe, and Asia-Pacific (including locations like Los Angeles, Tokyo, Madrid, Girona, and Melbourne). This global footprint enables them to provide localized support, sales, client management, and market-specific insights. Key functions supported globally include software development, data analytics, customer success, marketing, sales, and operational support, ensuring brands worldwide can leverage their Brand Performance Cloud effectively.
594 Broadway, Suite 701
New York
NY
USA
Address: 10 Rue de la Paix, 75002 Paris, France
Key for EMEA sales, customer support, product development, and maintaining relationships with European fashion houses, luxury brands, and media.
Address: The Mildmay Building, 20 Rosebery Avenue, London, EC1R 4SX, United Kingdom
Drives UK business development, client services, provides localized support, and market-specific product insights and adaptations.
Address: Via Tortona, 37, 20144 Milano MI, Italy
Focuses on sales, account management, and customer success for the Italian market, a powerhouse in global luxury and fashion.
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As of April 2025, Launchmetrics' leadership includes:
Launchmetrics has been backed by several prominent investors over the years, including:
Based on publicly available information, Launchmetrics has maintained a stable core executive team over the last 12 months, with no major C-suite hires or departures prominently announced. The company continues to be led by its established leadership team focused on growth and innovation in the Brand Performance Cloud sector. Focus remains on strategic product development and market expansion.
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Launchmetrics most commonly utilizes the [first].[last]@launchmetrics.com email format (e.g., jane.doe@launchmetrics.com). Other formats such as [first_initial][last]@launchmetrics.com or [first]@launchmetrics.com may exist but are less prevalent.
[first].[last]@launchmetrics.com
Format
jane.doe@launchmetrics.com
Example
85%
Success rate
Launchmetrics Blog • February 27, 2024
Launchmetrics released its initial data analysis for Paris Fashion Week Women's Fall/Winter 2024, highlighting early Media Impact Value™ (MIV®) figures and key performing brands and influencers setting the tone for the season....more
Launchmetrics Blog • January 18, 2024
Launchmetrics published its comprehensive data analysis for Milan Fashion Week Men's Fall/Winter 2024. The report detailed the Media Impact Value™ (MIV®) generated, identifying Prada and Gucci as top-performing brands and highlighting the most impactful influencers of the event....more
WWD (Women's Wear Daily) • October 25, 2023
Launchmetrics introduced 'GPS Radar,' an innovative AI-powered predictive analytics tool. It is designed to assist fashion, luxury, and beauty brands in forecasting brand performance and optimizing their marketing and launch strategies by leveraging historical data and machine learning....more
Launchmetrics Blog • November 16, 2023
Launchmetrics celebrated industry excellence by announcing the winners of its first-ever Brand Performance Awards. These awards recognized brands and individuals who demonstrated exceptional performance and innovation in the fashion, luxury, and beauty sectors, with winners selected based on Launchmetrics' proprietary data and analytics....more
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