Latitude AI
Latitude AI's Overview
Latitude AI is a wholly owned subsidiary of Ford Motor Company, established in March 2023. Our core mission is to develop and deliver advanced automated driving systems for next-generation Ford vehicles. We are initially focused on creating a hands-free, eyes-off driver-assist system, aiming to enhance safety, comfort, and convenience for Ford customers. Latitude AI brings together a dedicated team of approximately 550+ experts in artificial intelligence, robotics, software engineering, and automotive technology, leveraging Ford's deep automotive heritage and resources. Our work is centered on building scalable, reliable, and user-centric automated driving solutions that will define the future of mobility.
Where is Latitude AI's Headquarters?
HQ Function
Serves as the primary center for research, development, engineering leadership, and corporate operations for Latitude AI's automated driving technology initiatives.
Notable Features:
Located within The Highline, a redeveloped historic terminal complex in Pittsburgh's South Side, offering modern, collaborative workspaces and proximity to leading academic institutions like Carnegie Mellon University.
Work Culture:
Fosters an innovative, mission-driven, and collaborative environment. Teams are comprised of leading engineers and researchers passionate about solving complex challenges in autonomous vehicle technology.
HQ Significance:
Pittsburgh provides access to a rich talent pool in AI and robotics, crucial for Latitude AI's mission. The city's tech ecosystem supports innovation and collaboration.
Values Reflected in HQ: The choice of a modern, adaptive-reuse facility in a key tech hub reflects Latitude AI's commitment to innovation, sustainability, and connection to a vibrant research community.
Location:
While Latitude AI's primary operational centers are in the United States (Pittsburgh, PA; Dearborn, MI; Palo Alto, CA; Greenville, SC), its technological impact is designed to be global. The automated driving systems developed by Latitude AI are intended for integration into Ford vehicles sold across numerous international markets. This necessitates a development approach that considers diverse global driving conditions, regulatory frameworks, and customer expectations, aligning with Ford's worldwide automotive presence.
Street Address:
333 E Carson St (The Highline)
City:
Pittsburgh
State/Province:
PA
Country:
USA
Latitude AI's Global Presence
Dearborn, Michigan, USA
Address: Co-located with or near Ford's global headquarters and engineering centers.
To leverage Ford's extensive automotive engineering expertise and infrastructure in the Detroit metropolitan area, ensuring practical application and scalability of ADAS technology.
Palo Alto, California, USA
Address: Located in Silicon Valley, potentially co-located or near Ford's Greenfield Labs.
To spearhead cutting-edge R&D in AI and autonomous systems, tapping into the world-class talent pool and innovation culture of Silicon Valley.
Greenville, South Carolina, USA
Address: Specific address not publicly detailed, functions as a specialized engineering hub.
To provide specialized engineering support and testing capabilities, potentially leveraging unique regional environments or resources for ADAS development.
Buying Intent Signals for Latitude AI
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Executive Team of Latitude AI
As of April 2025, Latitude AI' leadership includes:
Investors of Latitude AI
Latitude AI has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Latitude AI was established in March 2023, with its foundational executive team, including CEO Sammy Omari, appointed at its inception. As a new entity, the primary focus has been on team formation and operational ramp-up rather than subsequent executive changes.
New Appointments:
Technology (Tech Stack) used by Latitude AI
Discover the tools Latitude AI uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Latitude AI Email Formats and Examples
Latitude AI, being a subsidiary of Ford, likely utilizes common corporate email formats. Standard patterns include a combination of first name, last name, or initials with the company domain '@latitude.ai'.
[first_initial][last]@latitude.ai or [first].[last]@latitude.ai
Format
sjohnson@latitude.ai or sam.johnson@latitude.ai
Example
70%
Success rate
News and media
Ford Media Center • March 2, 2023
Ford Establishes Latitude AI, New Company Developing Automated Driving Technology for Next-Generation Vehicles
Ford announced the creation of Latitude AI, a wholly owned subsidiary focused on developing new automated driving technology. The company, led by CEO Sammy Omari, will initially work on a hands-free, eyes-off driver-assist system and is headquartered in Pittsburgh with additional hubs in Dearborn, MI, and Palo Alto, CA, employing approximately 550 people....more
WESA FM - Pittsburgh's NPR News Station • March 3, 2023
Ford subsidiary Latitude AI to anchor commercial development at Pittsburgh's Highline
Latitude AI, Ford's new autonomous vehicle technology company, will establish its headquarters at The Highline complex in Pittsburgh's South Side. The facility will initially house around 130 employees focused on developing hands-free and eyes-off driving systems....more
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