Lasso AI is a cutting-edge healthcare marketing intelligence company. It provides the first and only universal platform for healthcare marketing, empowering pharmaceutical and healthcare brands with comprehensive data, analytics, and omnichannel activation capabilities. Lasso AI helps clients optimize their marketing spend, reach healthcare professionals (HCPs) and patients more effectively, and ultimately improve health outcomes by delivering timely and relevant information.
Serves as the central hub for executive leadership, product development, engineering, data science, sales, marketing, and corporate operations.
Located in a prominent downtown Austin office building, offering a modern workspace designed for collaboration and innovation, with access to the city's vibrant tech ecosystem.
Characterized by a fast-paced, innovative, and collaborative environment. As a company in the AI and healthcare tech space, there's a strong emphasis on data-driven decision-making, continuous learning, and a mission-oriented approach to improving healthcare marketing.
Austin's strategic location provides access to a rich talent pool in technology, data science, and healthcare IT. It also places Lasso AI within a dynamic ecosystem of startups, established tech companies, and research institutions.
While its physical headquarters is in Austin, TX, Lasso AI primarily serves clients across North America, with a focus on the US market. The company's platform is cloud-based, allowing for global accessibility for multinational pharmaceutical and healthcare clients. Lasso AI supports a distributed workforce model, with team members located in various regions across the United States, enabling broader talent acquisition and robust client support.
111 Congress Ave Ste 400
Austin
TX
USA
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As of April 2025, Lasso AI' leadership includes:
Lasso AI has been backed by several prominent investors over the years, including:
Lasso AI has significantly strengthened its leadership team over the past 12 months with key strategic appointments, particularly in product and operations, to support its rapid growth and market expansion in the healthcare intelligence sector. No major executive departures have been publicly announced during this period.
Discover the tools Lasso AI uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Lasso AI primarily utilizes the [first_initial][last_name]@lasso.ai email format for its employees. This is a common pattern in technology companies and facilitates straightforward communication.
[first_initial][last]@lasso.ai
Format
gsmith@lasso.ai
Example
85%
Success rate
PR Newswire • October 26, 2023
Lasso AI announced a strategic partnership with DeepIntent, a leading healthcare marketing technology company. This collaboration aims to provide pharmaceutical and healthcare brands with an enhanced, end-to-end omnichannel marketing solution, integrating Lasso's intelligence with DeepIntent's programmatic capabilities....more
PR Newswire • August 1, 2023
Lasso AI announced the appointment of Karen Richards as its new Chief Product Officer. Richards brings over 20 years of experience in product leadership within the healthcare technology sector and is tasked with driving Lasso's product vision and innovation....more
PR Newswire • May 9, 2023
Lasso AI appointed Trish O'Connor as Chief Operating Officer. With a strong background in scaling operations for high-growth technology companies, O'Connor is responsible for enhancing operational excellence and supporting Lasso's expansion....more
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