Kiabi is an international French fashion retail group founded in 1978 by Patrick Mulliez in Roncq, France. Specializing in affordable ready-to-wear clothing, footwear, and accessories for the entire family, Kiabi operates under the motto 'Fashion at Low Prices.' The company has a significant presence with hundreds of stores across Europe, the Middle East, and Africa, complemented by a robust e-commerce platform. Kiabi is part of the Mulliez family's Association Familiale Mulliez (AFM) and is committed to making fashion accessible to everyone through a wide range of trendy and budget-friendly products.
The Hem headquarters serves as the central command for Kiabi's worldwide operations, including global strategy, product design and conception, purchasing, international marketing, supply chain management, IT, human resources, and corporate administration.
The 'Kiabi Village' campus is a modern, 15,000 m² facility designed to foster collaboration and innovation. It features open-plan workspaces, showrooms, design studios, and various employee amenities, reflecting the company's dynamic culture.
Kiabi fosters a work environment characterized by dynamism, collaboration, passion for fashion, and customer-centricity. The culture emphasizes teamwork, innovation, employee empowerment, and a 'family-like' atmosphere, aiming to make employees 'Kiabers' who are happy to come to work.
The headquarters is pivotal for harmonizing Kiabi's brand identity, orchestrating its international expansion, managing its complex supply chain, and driving innovation in affordable fashion across all its markets.
Kiabi supports a wide array of functions globally to maintain its extensive international retail network. These functions include centralized product design and development, global sourcing and supply chain logistics, international marketing and brand management, e-commerce operations, IT infrastructure, human resources, and financial control. Kiabi operates physical stores in approximately 25 countries, primarily in Europe (France, Spain, Italy, Portugal, Belgium), with growing expansion in the Middle East and Africa. Its e-commerce platform further extends its reach, serving customers in numerous additional countries worldwide.
100 Rue du Calvaire
Hem
Hauts-de-France
France
Address: Specific street address not publicly listed for regional office; operations are likely managed from a central commercial office in the Madrid area.
To tailor Kiabi's global offerings and strategies to the preferences of consumers in the Iberian Peninsula, driving market share growth and enhancing brand loyalty in Spain and Portugal.
Address: A central office likely exists in the Milan area to oversee Italian operations, though a specific public address for a non-retail office is not prominent.
To strengthen Kiabi's brand presence and sales performance in Italy by aligning global strategies with local market trends and consumer demands in the competitive Italian fashion retail sector.
Address: Likely located within a major commercial district or industrial zone in Shanghai, facilitating access to suppliers and logistics networks.
To optimize Kiabi's global supply chain by leveraging manufacturing capabilities in Asia, ensuring product quality, cost-effectiveness, and timely delivery to its international retail network.
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As of April 2025, KIABI' leadership includes:
KIABI has been backed by several prominent investors over the years, including:
Kiabi has experienced notable leadership transitions in the past year, including new appointments for its Global CEO and CEO of Kiabi France, alongside strategic role changes within its executive team to drive its transformation and international growth.
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Kiabi typically utilizes a consistent email format for its corporate employees. The most common structure is the first initial followed by the last name. Another pattern observed is the first name separated from the last name by a period.
[first_initial][last]@kiabi.com
Format
jdoe@kiabi.com
Example
85%
Success rate
FashionUnited • January 16, 2024
Kiabi announced the appointment of Ouarda Ech-Chykry as the new CEO for its French operations, effective January 2024. She succeeded Florian Dinel, who was promoted to Group CFO. Ech-Chykry is tasked with leading Kiabi's strategy and development in its home market....more
LSA Conso • October 5, 2023
Kiabi is enhancing its commitment to sustainable fashion by launching a new customer-to-customer (C2C) marketplace for second-hand clothing. This platform, integrated into Kiabi's website and app, allows users to buy and sell pre-owned items for the whole family, furthering the company's circular economy initiatives....more
FashionNetwork.com • April 4, 2023
Christophe Gac was named the new Global CEO of Kiabi, succeeding Edgard Bonte, who had been serving as interim CEO. Gac is expected to spearhead Kiabi's ongoing transformation, accelerate its digital strategy, and drive international expansion....more
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