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KIABI's Overview

Total employees9499
HeadquartersHem
Founded1978

Kiabi is an international French fashion retail group founded in 1978 by Patrick Mulliez in Roncq, France. Specializing in affordable ready-to-wear clothing, footwear, and accessories for the entire family, Kiabi operates under the motto 'Fashion at Low Prices.' The company has a significant presence with hundreds of stores across Europe, the Middle East, and Africa, complemented by a robust e-commerce platform. Kiabi is part of the Mulliez family's Association Familiale Mulliez (AFM) and is committed to making fashion accessible to everyone through a wide range of trendy and budget-friendly products.

Where is KIABI's Headquarters?

HQ Function

The Hem headquarters serves as the central command for Kiabi's worldwide operations, including global strategy, product design and conception, purchasing, international marketing, supply chain management, IT, human resources, and corporate administration.

Notable Features:

The 'Kiabi Village' campus is a modern, 15,000 m² facility designed to foster collaboration and innovation. It features open-plan workspaces, showrooms, design studios, and various employee amenities, reflecting the company's dynamic culture.

Work Culture:

Kiabi fosters a work environment characterized by dynamism, collaboration, passion for fashion, and customer-centricity. The culture emphasizes teamwork, innovation, employee empowerment, and a 'family-like' atmosphere, aiming to make employees 'Kiabers' who are happy to come to work.

HQ Significance:

The headquarters is pivotal for harmonizing Kiabi's brand identity, orchestrating its international expansion, managing its complex supply chain, and driving innovation in affordable fashion across all its markets.

Values Reflected in HQ: The headquarters' design and operations mirror Kiabi's core values of 'Happy Fashion, Low Prices, For the Family.' This is shown through a welcoming, collaborative environment that encourages innovation in affordable fashion, and a culture that values its employees and aims to serve diverse family needs globally.

Location:

Kiabi supports a wide array of functions globally to maintain its extensive international retail network. These functions include centralized product design and development, global sourcing and supply chain logistics, international marketing and brand management, e-commerce operations, IT infrastructure, human resources, and financial control. Kiabi operates physical stores in approximately 25 countries, primarily in Europe (France, Spain, Italy, Portugal, Belgium), with growing expansion in the Middle East and Africa. Its e-commerce platform further extends its reach, serving customers in numerous additional countries worldwide.

Street Address:

100 Rue du Calvaire

City:

Hem

State/Province:

Hauts-de-France

Country:

France

KIABI's Global Presence

Madrid, Spain

Address: Specific street address not publicly listed for regional office; operations are likely managed from a central commercial office in the Madrid area.

To tailor Kiabi's global offerings and strategies to the preferences of consumers in the Iberian Peninsula, driving market share growth and enhancing brand loyalty in Spain and Portugal.

Milan, Italy

Address: A central office likely exists in the Milan area to oversee Italian operations, though a specific public address for a non-retail office is not prominent.

To strengthen Kiabi's brand presence and sales performance in Italy by aligning global strategies with local market trends and consumer demands in the competitive Italian fashion retail sector.

Shanghai, China

Address: Likely located within a major commercial district or industrial zone in Shanghai, facilitating access to suppliers and logistics networks.

To optimize Kiabi's global supply chain by leveraging manufacturing capabilities in Asia, ensuring product quality, cost-effectiveness, and timely delivery to its international retail network.

Buying Intent Signals for KIABI

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of KIABI

As of April 2025, KIABI' leadership includes:

Christophe Gac - Global CEO (CEO Kiabi Monde)
Ouarda Ech-Chykry - CEO Kiabi France
Florian Dinel - Group Chief Financial Officer
Béatrice Héricourt - Chief Marketing, Digital & Data Officer
Fabrice Obenans - Chief Product Officer

Investors of KIABI

KIABI has been backed by several prominent investors over the years, including:

Association Familiale Mulliez (AFM)

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

Kiabi has experienced notable leadership transitions in the past year, including new appointments for its Global CEO and CEO of Kiabi France, alongside strategic role changes within its executive team to drive its transformation and international growth.

Departures

Edgard Bonte, Edgard Bonte stepped down as Interim Global CEO as Christophe Gac assumed the permanent Global CEO position.

New Appointments:

Christophe Gac, Christophe Gac appointed as new Global CEO of Kiabi to lead its next phase of growth and transformation.
Florian Dinel, Florian Dinel appointed as Group Chief Financial Officer, moving from his prior role as CEO of Kiabi France.
Ouarda Ech-Chykry, Ouarda Ech-Chykry appointed as CEO of Kiabi France, bringing extensive retail leadership experience.

Technology (Tech Stack) used by KIABI

Discover the tools KIABI uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

KIABI Email Formats and Examples

Kiabi typically utilizes a consistent email format for its corporate employees. The most common structure is the first initial followed by the last name. Another pattern observed is the first name separated from the last name by a period.

[first_initial][last]@kiabi.com

Format

jdoe@kiabi.com

Example

85%

Success rate

News and media

FashionUnitedJanuary 16, 2024

Kiabi News: Ouarda Ech-Chykry Takes Over as CEO of Kiabi France

Kiabi announced the appointment of Ouarda Ech-Chykry as the new CEO for its French operations, effective January 2024. She succeeded Florian Dinel, who was promoted to Group CFO. Ech-Chykry is tasked with leading Kiabi's strategy and development in its home market....more

LSA ConsoOctober 5, 2023

Kiabi News: Kiabi Launches New C2C Second-Hand Marketplace

Kiabi is enhancing its commitment to sustainable fashion by launching a new customer-to-customer (C2C) marketplace for second-hand clothing. This platform, integrated into Kiabi's website and app, allows users to buy and sell pre-owned items for the whole family, furthering the company's circular economy initiatives....more

FashionNetwork.comApril 4, 2023

Kiabi News: Christophe Gac Appointed as New Global CEO of Kiabi

Christophe Gac was named the new Global CEO of Kiabi, succeeding Edgard Bonte, who had been serving as interim CEO. Gac is expected to spearhead Kiabi's ongoing transformation, accelerate its digital strategy, and drive international expansion....more

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