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It's Nice That's Overview

Total employees80
HeadquartersLondon
Founded2007

It's Nice That is a global media platform dedicated to championing creativity and inspiring a worldwide audience. Founded in 2007, it showcases exciting, original, and engaging work from across the creative spectrum, including design, art, illustration, and photography. Through its website, which reaches over two million people monthly, its bi-annual magazine 'Printed Pages', the 'Nicer Tuesdays' monthly talks series, and the 'Here' summer symposium, It's Nice That provides a diverse range of platforms for creative discovery and insight.

Where is It's Nice That's Headquarters?

HQ Function

Serves as the central hub for all core operations, including editorial content creation and curation, digital publishing for its widely-read website, organization of its popular events like Nicer Tuesdays and the Here symposium, and management of its print magazine, Printed Pages.

Notable Features:

Located in a creatively vibrant area, the office space is designed to be an inspiring and collaborative environment. It likely features an open-plan layout conducive to teamwork, reflecting the company's ethos of championing and fostering creativity.

Work Culture:

The work culture at It's Nice That is dynamic, passionate, and deeply embedded in the creative industries. It fosters collaboration, innovation, and a commitment to high-quality content that inspires its global audience. Employees are encouraged to engage with and celebrate creative talent.

HQ Significance:

The London HQ is the nerve center of It's Nice That's global creative influence. It's where editorial direction is set, innovative content is produced, and community-focused events are planned, making it crucial to its mission of making creative inspiration accessible to everyone.

Values Reflected in HQ: The headquarters embodies the company's core values of creativity, inspiration, community, quality, and accessibility. The workspace is designed to foster these values among the team and in the work produced.

Location:

While headquartered in London, It's Nice That maintains a strong global presence through its digital platform, reaching over two million unique users monthly from around the world. It showcases international creative talent and engages a global community of artists, designers, and enthusiasts. Its content and events often feature global perspectives, supported by a worldwide network of contributors and collaborators.

Street Address:

21 Downham Road

City:

London

State/Province:

England

Country:

United Kingdom

It's Nice That's Global Presence

Buying Intent Signals for It's Nice That

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of It's Nice That

As of April 2025, It's Nice That' leadership includes:

Will Hudson - Co-founder
Alex Bec - Co-founder
Lucy Little - Managing Director
Matt Alagiah - Editor-in-Chief

Investors of It's Nice That

It's Nice That has been backed by several prominent investors over the years, including:

Privately held as part of The Hudson Bec Group

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

The primary executive update in the last 12 months at It's Nice That involved the internal promotion of Lucy Little to Managing Director, strengthening the company's leadership team. No other major public executive hires or departures have been noted.

New Appointments:

Lucy Little, Lucy Little was promoted from Head of Partnerships to Managing Director, taking on expanded responsibilities for the overall strategy, growth, and operations of It's Nice That.

Technology (Tech Stack) used by It's Nice That

Discover the tools It's Nice That uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

It's Nice That Email Formats and Examples

It's Nice That commonly uses a straightforward email format, primarily based on employees' first names. This pattern is typical for many media and creative organizations.

firstname@itsnicethat.com (e.g., jane@itsnicethat.com)

Format

matt@itsnicethat.com

Example

85%

Success rate

News and media

itsnicethat.comMay 15, 2024

It's Nice That Spotlights Emerging Global Talent in Latest 'The Graduates' Edition

It's Nice That continues its annual tradition of 'The Graduates', a highly anticipated feature showcasing exceptional new talent emerging from art and design schools worldwide. This initiative underscores the platform's commitment to discovering and promoting the next generation of creatives....more

itsnicethat.comApril 26, 2024

It's Nice That's Nicer Tuesdays Delivers Inspiring Talks from Creative Industry Leaders

A recent installment of It's Nice That's monthly Nicer Tuesdays event featured a compelling lineup of speakers from various creative disciplines, sharing insights and behind-the-scenes looks at their work. The popular series continues to foster learning and connection within the creative community, both in-person in London and online....more

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