HomeSmart International is a prominent real estate franchisor revolutionizing the industry with its technology-centric approach and agent-friendly 100% commission model. Founded in 2000 by Matt Widdows, the company empowers real estate professionals across the United States with proprietary software (like RealSmart™ Agent), comprehensive training, and robust support systems. HomeSmart aims to enhance agent productivity, streamline operations, and provide exceptional value, fostering a network of successful and entrepreneurial real estate agents.
The Scottsdale headquarters serves as the central hub for HomeSmart's national operations, including technology development, franchise support and expansion, agent training programs, marketing initiatives, and overall corporate strategy.
The headquarters likely features a modern, tech-enabled office environment designed to promote collaboration, innovation, and efficiency, reflecting its status as a technology-driven real estate company.
HomeSmart's HQ work culture is characterized by innovation, a strong focus on agent success, and leveraging technology. It fosters an entrepreneurial spirit and is dedicated to providing exceptional support and tools to its vast network of agents and franchisees.
This headquarters is pivotal as the operational and strategic core for one of the largest and fastest-growing real estate franchise systems in the United States, spearheading its technological advancements and nationwide presence.
HomeSmart International's operations are predominantly focused on the United States, where it supports a vast and growing network of real estate agents and franchise offices. While its name suggests international aspirations, and it has previously explored expansion opportunities in markets like China, its core functions—including brand management, the proprietary RealSmart™ technology platform, and comprehensive franchise support—are primarily delivered within the U.S. The 'International' in its name signifies a broader vision and potential for future global growth.
8388 E Hartford Dr #100
Scottsdale
AZ
USA
Address: 2900 E Tahquitz Canyon Way, Palm Springs, CA 92262 (This is an example of a significant HomeSmart franchise office: HomeSmart Professionals. HomeSmart has nearly 200 such independently owned and operated franchise locations across the U.S.)
To serve the diverse real estate needs of specific regional markets, such as the Coachella Valley for the Palm Springs office. They extend HomeSmart's national footprint by offering tailored services and expertise relevant to the local community and housing market.
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As of April 2025, HomeSmart' leadership includes:
HomeSmart has been backed by several prominent investors over the years, including:
In the past year, HomeSmart International has made key appointments to its executive team, reinforcing its leadership in operations and industry engagement to support its ongoing growth and commitment to agent success. No major executive departures have been publicly announced.
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HomeSmart International typically uses a common corporate email format combining the employee's first initial with their full last name, followed by the @homesmart.com domain. This structure is standard for communications within the organization and with external partners.
[first_initial][last]@homesmart.com
Format
jdoe@homesmart.com
Example
85%
Success rate
PR Newswire (via Franchise Business Review) • May 2, 2024
HomeSmart International received accolades from Franchise Business Review as a Top Low-Cost Franchise, underscoring its attractive investment model for entrepreneurs in the real estate sector....more
PR Newswire (via Entrepreneur Magazine) • March 14, 2024
Demonstrating its significant expansion and market appeal, HomeSmart was featured in Entrepreneur Magazine's 2024 list of Fastest-Growing Franchises....more
PR Newswire (via Franchise Business Review) • October 10, 2023
Franchise Business Review acknowledged HomeSmart International as a Top Franchise for Women, based on positive feedback from its female franchise owners regarding leadership, support, and opportunities....more
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