The HEINEKEN Company
The HEINEKEN Company's Overview
Heineken N.V. is a Dutch multinational brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. It is one of the world's largest brewers, owning over 165 breweries in more than 70 countries. Heineken produces international premium, regional, local and specialty beers and ciders, including its flagship brand Heineken, as well as Amstel, Desperados, Sol, Tiger, Birra Moretti, and Strongbow Apple Ciders. The company is committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. Through 'Brewing a Better World', sustainability is embedded in the business and delivers value for all stakeholders.
Where is The HEINEKEN Company's Headquarters?
HQ Function
The global headquarters serves as the central hub for Heineken's worldwide operations, strategic decision-making, brand management, corporate governance, finance, and innovation leadership.
Notable Features:
The contemporary global HQ is designed to facilitate collaboration and embody a modern work environment, contrasting with the historic original brewery which is now the 'Heineken Experience' museum. The focus is on functionality and supporting global operations.
Work Culture:
The work culture at Heineken's HQ is characterized as international, dynamic, and ambitious, fostering teamwork, an entrepreneurial spirit, and a strong passion for quality, brands, and consumer experience.
HQ Significance:
The Amsterdam headquarters symbolizes Heineken's deep Dutch roots and its evolution into a global brewing leader. It is the nerve center for managing a vast portfolio of brands and operations across more than 70 countries.
Values Reflected in HQ: The headquarters' environment and operations aim to reflect Heineken's core values: passion for quality, enjoyment of life, and respect for people and the planet, supporting innovation and sustainable global growth.
Location:
Heineken supports a wide range of functions globally, including brewing and production at over 165 breweries, sophisticated supply chain management, global and regional marketing for its diverse brand portfolio, extensive sales and distribution networks, research and development for product and packaging innovation, finance, human resources, and corporate affairs across its operations in more than 70 countries worldwide.
Street Address:
Tweede Weteringplantsoen 21
City:
Amsterdam
State/Province:
Noord-Holland
Country:
Netherlands
The HEINEKEN Company's Global Presence
White Plains, New York, USA
Address: 360 Hamilton Ave #1103, White Plains, NY 10601, USA
To drive growth and market share for Heineken's portfolio of brands within the competitive U.S. beverage industry, adapting global strategies to local consumer preferences and leveraging opportunities in the dynamic American alcohol market.
Edinburgh, Scotland, United Kingdom
Address: 3-4 Broadway Park, South Gyle Broadway, Edinburgh, EH12 9JZ, UK
To lead Heineken's business in the UK, managing local production (including brands like Strongbow, Foster's, John Smith's), brand strategies, and navigating the specific regulatory and consumer landscape of the British market, including a significant on-trade presence through its pub estate.
Singapore
Address: Asia Pacific Breweries Singapore, 459 Jalan Ahmad Ibrahim, Singapore 639934
To capitalize on the growth opportunities in the Asia Pacific beverage market, managing a portfolio of international and strong local brands (e.g., Tiger Beer), and expanding Heineken's presence in both emerging and established economies within the region.
Buying Intent Signals for The HEINEKEN Company
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Executive Team of The HEINEKEN Company
As of April 2025, The HEINEKEN Company' leadership includes:
Investors of The HEINEKEN Company
The HEINEKEN Company has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Heineken has experienced several key leadership appointments and transitions within its executive team over the past 12-18 months, particularly strengthening its regional leadership and functional C-suite roles to drive strategic priorities.
Departures
New Appointments:
Technology (Tech Stack) used by The HEINEKEN Company
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The HEINEKEN Company Email Formats and Examples
Heineken typically uses a standard corporate email format, most commonly combining an employee's first name and last name, separated by a dot, followed by the '@heineken.com' domain. While this is the predominant structure, minor variations might exist based on region or specific internal systems.
firstname.lastname@heineken.com
Format
jane.doe@heineken.com
Example
85%
Success rate
News and media
Marketing Dive • May 15, 2024
Heineken Launches 'The First Ahhh' Global Campaign for Heineken Silver
Heineken has unveiled a new global marketing campaign for its Heineken Silver brand, titled 'The First Ahhh.' The campaign aims to connect with Gen Z and millennial consumers by highlighting the uniquely refreshing experience and extra-refreshing taste of the first sip of Heineken Silver....more
The HEINEKEN Company • April 24, 2024
Heineken Reports 4.7% Organic Beer Volume Growth in Q1 2024
Heineken N.V. announced its Q1 2024 trading update, reporting a 4.7% organic growth in total consolidated beer volume. Net revenue (beia) grew organically by 7.2%, driven by pricing and volume growth, with particularly strong performance from its premium portfolio and in the Asia Pacific and Africa, Middle East & Europe regions....more
The HEINEKEN Company • February 14, 2024
Heineken N.V. Full Year 2023 Results: Resilient Performance
Heineken reported its full-year 2023 financial results, highlighting resilient performance in a challenging market. The company saw net revenue (beia) organic growth of 5.5%, although beer volume declined slightly. Growth in premium brands and strategic focus on 'EverGreen' initiatives were key themes....more
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