Foothold Technology is a prominent provider of cloud-based software solutions, specializing in Electronic Health Records (EHR) for human services and behavioral health agencies. Their flagship product, AWARDS, is a federally-certified, HIPAA-compliant EHR and Care Coordination platform. It's designed to help organizations efficiently manage client data, track outcomes, ensure compliance, and improve overall service delivery. Foothold focuses on empowering agencies that serve individuals with intellectual and developmental disabilities, mental health needs, substance use disorders, and those experiencing homelessness, among other vulnerable populations. Their mission is to offer intuitive and comprehensive technology that enables these vital organizations to focus more on their clients and less on administrative burdens.
The New York City headquarters serves as the primary center for Foothold Technology's leadership, software development, product strategy, sales, marketing, customer support, and administrative operations.
The office is located in a typical New York City commercial building within the Flatiron District, offering a professional environment. Specific internal architectural details are not publicly highlighted, but its location provides excellent accessibility and proximity to industry peers.
Foothold Technology likely fosters a mission-driven work culture, emphasizing collaboration, innovation, and a commitment to supporting the critical work of human services agencies. Employees are often passionate about leveraging technology to make a positive impact on communities.
The NYC headquarters places Foothold Technology at the heart of a major US technology and healthcare hub, facilitating talent recruitment, strategic partnerships, and engagement with industry trends and policy developments relevant to EHR and human services.
Foothold Technology primarily focuses its operations and client services within the United States. Their cloud-based AWARDS EHR software allows them to support human services agencies nationwide, providing software solutions, implementation, training, and ongoing customer support to organizations across the country from their New York headquarters and through their distributed remote workforce. There is no strong indication of a significant operational presence or direct service offering outside the U.S. at this time.
27 W 20th St, #503
New York
NY
USA
Address: Not Applicable
Remote team members contribute to all facets of the business, including software development, customer success, sales, and support, allowing for broad geographic coverage and diverse talent acquisition without reliance on multiple physical office locations.
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As of April 2025, Foothold Technology' leadership includes:
Foothold Technology has been backed by several prominent investors over the years, including:
Over the past 12-18 months, Foothold Technology has experienced notable leadership changes, including the appointment of a new CEO from its co-founding team and a new CTO. These changes signal a strategic direction focused on continued growth and product innovation, particularly following its acquisition by ASG.
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Foothold Technology commonly uses the email format combining the first initial of an employee's first name with their full last name. While other formats could exist internally for specific cases, this is the most widely observed pattern.
flastname@footholdtechnology.com
Format
mgreenberg@footholdtechnology.com
Example
85%
Success rate
Foothold Technology Website • February 27, 2024
Foothold Technology published an article discussing the critical importance of EHR interoperability, including developments like TEFCA and data exchange standards (e.g., USCDI+), and their impact on human services agencies....more
Foothold Technology Website • January 23, 2024
Foothold Technology announced its planned participation and exhibition at NatCon24, a major conference for mental wellbeing, inviting attendees to learn more about their AWARDS EHR software....more
Foothold Technology Website • July 11, 2023
Foothold Technology officially announced the appointment of Paul B.éros as its new Chief Technology Officer, highlighting his role in driving the company's technology strategy....more
Foothold Technology Website • April 18, 2023
Foothold Technology announced that co-founder Marlowe Greenberg had been appointed as CEO, with former CEO Nick Scharlatt transitioning to Chief Product & Strategy Officer....more
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