Fiksu
Fiksu's Overview
Fiksu was a prominent mobile marketing technology company that specialized in providing data-driven solutions for mobile app user acquisition, engagement, and retargeting. Its platform offered advanced tools for programmatic media buying, campaign optimization, and precise audience targeting, empowering app marketers to achieve their growth objectives. Founded in 2008 (as Fluent Mobile, rebranding to Fiksu in 2011), the company played a significant role in the mobile advertising ecosystem. Fiksu was acquired by Noosphere Ventures in 2016, and subsequently, its demand-side platform (DSP) assets were acquired by RTB House in 2017. Fiksu's technology and expertise have since been integrated into RTB House's offerings.
Where is Fiksu's Headquarters?
HQ Function
Served as the central command for Fiksu's global operations, including product development, engineering, sales, marketing, client services, and administrative functions for its mobile marketing platform.
Notable Features:
The headquarters was likely a modern, open-plan office space designed to foster collaboration and innovation, characteristic of tech companies in Boston's vibrant Seaport District or South End, where it was located.
Work Culture:
Fiksu was known for a dynamic, fast-paced, and data-centric work culture. It emphasized innovation, agility, and a strong focus on delivering measurable results for its clients in the rapidly evolving mobile advertising landscape.
HQ Significance:
The Boston headquarters was crucial as it was the birthplace and operational core of Fiksu, a key contributor to the early growth and development of the mobile app marketing industry. It stood as a notable entity within Boston's thriving tech ecosystem.
Values Reflected in HQ: The headquarters likely embodied Fiksu's core values: innovation, data-driven decision-making, customer success, technological excellence, and a pioneering spirit in mobile marketing.
Location:
Prior to its acquisitions, Fiksu maintained a significant global presence to support its international clientele. Key functions such as sales, client management, technical support, and market expansion for its mobile app marketing platform were distributed across strategically located offices in North America (Boston, San Francisco, Northampton MA), Europe (London, Helsinki), and Asia (Seoul, Singapore, Tokyo).
Street Address:
580 Harrison Ave, Suite 300
City:
Boston
State/Province:
MA
Country:
USA
Fiksu's Global Presence
London, UK
Address: Historically located in a central business or tech district in London. Specific street address not actively maintained post-acquisition.
To expand Fiksu's footprint and provide localized support to its growing client base in Europe, tailoring mobile marketing solutions to diverse European market demands.
San Francisco, CA, USA
Address: Previously situated in a key tech district in San Francisco. Specific street address not actively maintained post-acquisition.
To establish a strong presence in the epicenter of the U.S. tech industry, serving a high concentration of mobile-first businesses and app developers.
Northampton, MA, USA
Address: Specific address not actively maintained post-acquisition. Located in Western Massachusetts.
To leverage specialized engineering talent in the region and support the technological innovation and backbone of Fiksu's global service offerings.
Seoul, South Korea
Address: Historically located in a business district in Seoul. Specific street address not actively maintained post-acquisition.
To provide localized support, sales, and tailored solutions for app marketers in South Korea and contribute to Fiksu's broader APAC strategy.
Buying Intent Signals for Fiksu
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Fiksu
As of April 2025, Fiksu' leadership includes:
Investors of Fiksu
Fiksu has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As Fiksu was acquired by Noosphere Ventures in 2016 and its core assets subsequently acquired by RTB House in 2017, there have been no executive hires or exits for Fiksu as an independent entity in the last 12 months. Significant leadership transitions occurred around the 2016-2017 acquisition period. Any current leadership overseeing Fiksu's legacy technology operates within RTB House.
Technology (Tech Stack) used by Fiksu
Discover the tools Fiksu uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Fiksu Email Formats and Examples
Historically, Fiksu likely utilized common corporate email formats. Based on typical structures for tech companies of its era, predominant formats would have been [first_initial][last]@fiksu.com or [first].[last]@fiksu.com.
[first_initial][last]@fiksu.com (e.g., jdoe@fiksu.com) and [first].[last]@fiksu.com (e.g., jane.doe@fiksu.com)
Format
jdoe@fiksu.com
Example
0%
Success rate
News and media
RTB House • October 26, 2017
Fiksu DSP Assets Acquired by RTB House to Enhance Mobile Advertising Capabilities
RTB House, a global ad-tech company, announced its acquisition of Fiksu's demand-side platform (DSP) from Noosphere Ventures. This strategic acquisition aimed to integrate Fiksu's sophisticated mobile Real-Time Bidding (RTB) algorithms and extensive mobile advertising expertise into RTB House's global retargeting solutions, strengthening its mobile offerings....more
TechCrunch • June 6, 2016
Fiksu Acquired by Noosphere Ventures Following Restructuring
Mobile marketing technology firm Fiksu was acquired by Noosphere Ventures. This acquisition followed a period of significant restructuring within Fiksu, which included workforce reductions, as the company adapted to the evolving and competitive adtech landscape. Terms of the deal were not publicly disclosed....more
Fiksu (via PR Newswire - Archived) • March 10, 2015
Fiksu Launched Next Generation Mobile Audience Platform (Historical)
Fiksu announced the launch of its Mobile Audience Platform, designed to provide marketers with enhanced capabilities for precise audience segmentation, targeting, and engagement across the mobile ecosystem. The platform leveraged Fiksu's extensive mobile data to improve campaign performance and ROI for app marketers....more
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