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Equity Trust Company's Overview

Total employees800
HeadquartersWestlake
Founded1974

Equity Trust Company, through its Equity Institutional division, is a leading provider of self-directed investment account solutions. They empower individual investors, financial professionals, and institutions by offering custody services for a wide range of alternative assets such as real estate, private equity, and precious metals within tax-advantaged accounts like IRAs and 401(k)s. For end-users, this means greater control over their retirement savings, access to a broader spectrum of investment opportunities beyond traditional stocks and bonds, and dedicated support for managing complex alternative asset transactions. Equity Institutional specifically caters to registered investment advisors (RIAs), broker-dealers, and trust companies, providing them with the infrastructure and expertise to offer self-directed options to their clients.

Where is Equity Trust Company's Headquarters?

HQ Function

Primary corporate operations, strategic decision-making, product development, and main client service hub for self-directed retirement accounts and institutional custody services.

Notable Features:

Modern office complex designed to facilitate collaboration and support a large workforce focused on financial services, technology, and customer support for a national client base.

Work Culture:

Customer-centric and compliance-focused, fostering an environment of expertise in alternative investments and retirement account administration. Emphasis on teamwork, innovation in financial technology, and professional development for employees.

HQ Significance:

Serves as the central nerve center for Equity Trust's nationwide operations, crucial for managing substantial client assets, developing innovative financial products, and ensuring high standards of service for both individual investors and institutional partners.

Values Reflected in HQ: Professionalism, security, innovation, and customer trust are reflected in a secure, technologically advanced, and well-organized office environment designed for efficient operations and client data protection.

Location:

Equity Trust Company primarily serves clients and institutions within the United States. While their self-directed accounts can hold certain internationally-based alternative assets permissible under U.S. regulations, their core operations, regulatory framework, and client base are U.S.-centric. Equity Institutional services are also focused on supporting U.S.-based financial professionals and organizations.

Street Address:

1 Equity Way

City:

Westlake

State/Province:

Ohio

Country:

USA

Equity Trust Company's Global Presence

Elyria, Ohio/USA

Address: 225 Burns Road, Elyria, OH 44035

Complements the Westlake headquarters by handling a significant volume of operational tasks, ensuring business continuity, and providing specialized client support functions, contributing to overall service efficiency.

Sioux Falls, South Dakota/USA

Address: Key Operations Center (Specific public street address may vary or be consolidated)

Leverages South Dakota's progressive trust legislation to offer specialized trust services and enhance the company's national service capabilities, particularly for certain types of accounts and institutional offerings.

Buying Intent Signals for Equity Trust Company

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Equity Trust Company

As of April 2025, Equity Trust Company' leadership includes:

George Sullivan - Chief Executive Officer
Matt Wilson - Chief Operations Officer
Mike Dea - Chief Financial Officer
Sean Gultig - Chief Revenue Officer
Jessica Hunke - Chief Compliance Officer
Natelie Daugherty - Chief Human Resources Officer

Investors of Equity Trust Company

Equity Trust Company has been backed by several prominent investors over the years, including:

Providence Equity Partners
Desich Family (Founding/Continuing Interest)

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits0

Equity Trust Company has seen strategic leadership enhancements, including promotions to key C-suite roles and board appointments, particularly following new investment in late 2023. No major executive departures have been publicly announced.

New Appointments:

Sean Gultig, Sean Gultig was promoted to Chief Revenue Officer, a key leadership role focusing on revenue generation and market expansion.
Craig Carnaroli, Craig Carnaroli joined the Board of Directors, contributing his significant experience in finance and organizational leadership.

Technology (Tech Stack) used by Equity Trust Company

Discover the tools Equity Trust Company uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Equity Trust Company Email Formats and Examples

Equity Trust Company likely utilizes common corporate email formats. The most probable patterns are [first_initial][last]@trustetc.com or [first].[last]@trustetc.com. These are predictions based on standard industry practices.

[first_initial][last]@trustetc.com or [first].[last]@trustetc.com

Format

jdoe@trustetc.com

Example

80%

Success rate

News and media

PR NewswireSeptember 27, 2023

Providence Equity Partners Makes Strategic Investment in Equity Trust Company

Providence Equity Partners, a premier private equity firm, announced a significant strategic investment in Equity Trust Company. This partnership is aimed at accelerating Equity Trust's growth, enhancing its technology platforms, and expanding its service offerings for self-directed IRAs and institutional custody....more

PR NewswireAugust 15, 2023

Equity Trust Company Named To Inc. 5000 List Of Fastest-Growing Private Companies For Tenth Time

Equity Trust Company announced its tenth inclusion in the Inc. 5000 list, recognizing it as one of America's fastest-growing private companies. This highlights the company's sustained growth and leadership in providing self-directed retirement account solutions....more

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