HQ Function

Serves as the central hub for Damart's global brand strategy, product innovation (including Thermolactyl development), marketing, financial operations, and international coordination for its retail activities.

Notable Features:

The Roubaix headquarters integrates design studios, research and development facilities crucial for its proprietary Thermolactyl fiber, and administrative offices, supporting its multi-channel retail model across Europe.

Work Culture:

The work culture at Damart's headquarters likely combines a strong sense of heritage, rooted in its long history and family origins, with a focus on continuous innovation in textiles and customer service. Emphasis is placed on employee well-being, product quality, and adapting to the evolving needs of its senior customer base.

HQ Significance:

The Roubaix headquarters is historically significant as the birthplace of the Damart brand and its revolutionary Thermolactyl fiber. It remains central to maintaining the brand's identity, driving its product development, and coordinating its multi-channel retail strategy across key European markets.

Values Reflected in HQ: The headquarters' operations strongly reflect Damart's core values: innovation (particularly through Thermolactyl), customer comfort and well-being, quality craftsmanship, and a commitment to providing practical and stylish solutions for its target demographic.

Location:

Damart primarily operates in Europe, with established markets in France, the United Kingdom, Belgium, and Switzerland. Its global functions are supported through a network that includes international sourcing for materials and manufacturing, multi-channel retail operations (online stores, catalogue distribution, and physical retail outlets), localized marketing strategies, and dedicated customer service teams in each key region, all focused on serving its mature customer base.

Street Address:

25 Avenue de la Fosse aux Chênes

City:

Roubaix

State/Province:

Hauts-de-France

Country:

France