CrankWheel is a software company specializing in instant screen sharing and visual engagement solutions, primarily designed for sales teams and customer support. Their platform enables users to easily share their screen or a specific browser tab with prospects or customers in seconds, without requiring any downloads or installations on the viewer's end. This streamlines communication, improves engagement during calls and presentations, and helps businesses qualify leads faster and close more deals. CrankWheel is known for its simplicity, reliability, and focus on enhancing remote sales interactions and customer service experiences.
The Reykjavík office serves as the central hub for CrankWheel's operations, including product development, engineering, strategic planning, marketing, sales leadership, and administrative functions.
Located in a modern business district, the office likely provides a contemporary and collaborative workspace designed to foster innovation. Specific architectural details are not publicly promoted, but it would align with typical tech company environments.
CrankWheel likely fosters an agile, customer-focused, and innovative work culture, typical of a tech startup. Emphasis is likely placed on collaboration, problem-solving, and a proactive approach to development and customer success, influenced by Icelandic work ethics valuing flat hierarchies and work-life balance.
The headquarters in Reykjavík is significant as the origin and primary center of operations for CrankWheel, driving its technological innovation in screen-sharing and its strategic growth in the global SaaS market.
CrankWheel serves a global clientele, with users in numerous countries, particularly concentrated in North America and Europe. While its physical headquarters is in Iceland, its product is designed for international use, and its sales, marketing, and customer support functions are geared towards a worldwide audience. This is facilitated by their web-based platform and potentially remote team members in key markets, ensuring accessibility and support for businesses operating across different regions.
Borgartún 27
Reykjavík
Capital Region (Höfuðborgarsvæðið)
Iceland
Address: Not Applicable (Remote Operations)
This distributed approach allows CrankWheel to effectively serve clients across different time zones, particularly in North America and Europe, tap into a diverse talent pool, and maintain a lean operational structure.
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As of April 2025, CrankWheel' leadership includes:
CrankWheel has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no major executive hires or departures announced at CrankWheel within the last 12 months. The founding leadership team appears to remain stable.
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CrankWheel commonly uses the [first name]@crankwheel.com email format for its employees. This is a straightforward and widely adopted convention in many tech companies.
[first]@crankwheel.com
Format
joi@crankwheel.com
Example
90%
Success rate
SaaS Worthy • April 2, 2024
SaaS Worthy featured CrankWheel, describing it as one of the simplest ways to screen share. The review emphasized its ease of use for sales demos and customer support, particularly noting the no-download requirement for viewers, which facilitates quick and seamless interactions....more
Tech.eu • May 20, 2020
CrankWheel, the Icelandic startup offering an instant screen-sharing solution primarily for sales teams, announced it had raised a $1.5 million seed round. The funding was led by Frumtak Ventures, with participation from existing investor Tennin ehf. The capital was intended to accelerate product development and expand market reach....more
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