Bright Health
Bright Health's Overview
Bright Health Group (NYSE: BHG) was a healthcare company that aimed to make healthcare simpler, more personal, and affordable. It initially offered a range of health insurance plans, including Individual and Family Plans, and Medicare Advantage plans, leveraging an integrated care model. However, facing significant financial challenges, Bright Health Group announced a strategic shift to exit the insurance business entirely by the end of 2023 to focus on its NeueHealth value-based care delivery business. The company filed for Chapter 11 bankruptcy protection in November 2024 for its legacy health plan businesses to facilitate an orderly wind-down. Its primary continuing focus is NeueHealth, which operates clinics and provides services to external payers.
Where is Bright Health's Headquarters?
HQ Function
The Minneapolis headquarters historically served as the central hub for executive leadership, strategic planning, finance, legal, and corporate operations for its nationwide insurance and healthcare services. It continues to serve this role for the refocused NeueHealth business.
Notable Features:
The headquarters is situated in a modern office complex, likely featuring contemporary office amenities designed to foster collaboration and innovation, typical for a technology-enabled healthcare company.
Work Culture:
Previously, the culture was likely dynamic and fast-paced, characteristic of a growth-stage technology and healthcare company. Post-restructuring, the culture within remaining operations (NeueHealth) would be focused on navigating the new business model and achieving stability and growth in value-based care.
HQ Significance:
The Minneapolis HQ was significant as the command center for Bright Health's ambitious expansion into multiple insurance markets and its development of integrated care models. It remains the core for its ongoing NeueHealth operations.
Values Reflected in HQ: The choice of a modern office space likely aimed to reflect the company's forward-thinking approach to healthcare and technology integration. Post-restructuring, the focus would be on efficiency and sustainability.
Location:
Bright Health Group's operations were primarily focused within the United States. It did not have a significant global operational footprint in terms of offering insurance or direct care services internationally. Any global functions would have likely been related to outsourced technology development or support services, common in the tech industry.
Street Address:
8000 Norman Center Drive, Suite 1200
City:
Minneapolis
State/Province:
MN
Country:
USA
Bright Health's Global Presence
Austin, Texas, USA
Address: Information on specific street address for a major regional office is not consistently available post-restructuring. Many previous local market offices have closed.
To support the technological infrastructure of Bright Health's insurance plans and potentially NeueHealth's care delivery services. Its current operational status for NeueHealth is less clear.
Various (formerly, multiple states)
Address: N/A - Local market offices were widespread but have largely closed with the exit from insurance.
To support specific health plan operations in individual states and manage relationships with local healthcare providers and members. Most of these ceased operations by the end of 2023.
Buying Intent Signals for Bright Health
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Executive Team of Bright Health
As of April 2025, Bright Health' leadership includes:
Investors of Bright Health
Bright Health has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Over the last 12-18 months, Bright Health Group has seen significant executive turnover, primarily departures, reflecting its strategic shift away from the insurance market and subsequent restructuring and bankruptcy filings for legacy businesses. Most changes align with the wind-down of its health plan operations completed by the end of 2023.
Departures
New Appointments:
Technology (Tech Stack) used by Bright Health
Discover the tools Bright Health uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Bright Health Email Formats and Examples
Bright Health Group likely utilizes common corporate email formats. Given the company's restructuring and focus on NeueHealth, email addresses for former insurance operations may no longer be active. For current employees, especially leadership, standard formats are expected.
[first_initial][last]@brighthealthgroup.com
Format
jdoe@brighthealthgroup.com
Example
30%
Success rate
News and media
Reuters • November 7, 2024
Bright Health files for bankruptcy for legacy insurance businesses
Bright Health Group filed for Chapter 11 bankruptcy protection for its discontinued insurance businesses to facilitate an orderly wind-down. The company stated this move does not affect its ongoing NeueHealth operations, which provide care and services to external payers....more
Company Press Release / Business Wire • May 7, 2024
Bright Health Group Reports First Quarter 2024 Results; Focus on NeueHealth
Bright Health Group announced its first-quarter 2024 financial results, highlighting its continued focus on the NeueHealth business segment. The report detailed NeueHealth's performance, including revenue and patient metrics, emphasizing the strategic shift after exiting the insurance market....more
Company Press Release / PR Newswire • October 11, 2022
Bright Health Group Announces Fully Aligned Care Model and Refocuses Business on Accelerating NeueHealth Growth
Bright Health Group announced its strategic decision to exit its external ACA insurance marketplace business and Medicare Advantage business outside of California and focus exclusively on its NeueHealth and California Medicare Advantage businesses. This was a precursor to later exiting all insurance plans....more
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