Brand OS New is a forward-thinking technology startup dedicated to revolutionizing the synergy between brand identity and operating system experiences. We focus on creating cohesive, intuitive, and impactful digital solutions for businesses and end-users. Our core belief is that seamless integration of branding within the user's digital environment can significantly enhance engagement and loyalty. We are a team of innovators, designers, and engineers passionate about building the future of digital interaction.
Serves as the primary center for research and development, product innovation, strategic partnerships, and corporate operations.
Located in a modern tech-centric building in downtown Austin, featuring collaborative workspaces, advanced R&D labs, and facilities designed to inspire creativity and innovation.
A dynamic, agile, and collaborative work environment that encourages continuous learning, experimentation, and a strong sense of ownership. We prioritize employee well-being and foster a culture of inclusivity and open communication.
Austin's vibrant tech ecosystem provides Brand OS New with access to top talent, a supportive startup community, and numerous opportunities for growth and collaboration within the industry.
Brand OS New supports its global client base and operations through its headquarters in Austin, Texas, and a key European office in Berlin, Germany. Our strategic locations enable us to serve diverse markets, access global talent, and drive innovation in branding and OS solutions worldwide. We offer localized support and product adaptation to meet regional demands.
401 Congress Ave, Suite 1540
Austin
Texas
USA
Address: Am Tacheles 1, 10117 Berlin
To establish a strong presence in the European market, cater to the specific needs of EU clients, and foster collaborations within the European tech community.
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As of April 2025, Brand OS New' leadership includes:
Brand OS New has been backed by several prominent investors over the years, including:
Brand OS New has strategically strengthened its leadership team over the past year to support its rapid growth and product expansion. Key appointments include a new CMO, while the foundational executive team remains stable.
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Brand OS New commonly uses the email format [first_initial][last]@brandosnew.io. For instance, an employee named Jane Doe would likely have the email address jdoe@brandosnew.io. Other formats like [first].[last]@brandosnew.io may be used in some cases.
[first_initial][last]@brandosnew.io
Format
ereed@brandosnew.io
Example
90%
Success rate
TechCrunch • March 15, 2024
Austin-based Brand OS New announced today it has closed a $15 million Series A funding round led by InnovateNext Capital. The company plans to use the funds to expand its engineering team, accelerate product development of its integrated branding and OS platform, and scale its go-to-market efforts....more
Wired • November 5, 2023
A feature on Brand OS New exploring its innovative approach to embedding brand identity directly into operating system frameworks, creating more immersive and consistent user experiences. CEO Dr. Evelyn Reed discusses the company's vision for a future where digital interactions are seamlessly branded....more
Fast Company • July 10, 2023
Brand OS New's novel operating system interface, which dynamically adapts to brand aesthetics while prioritizing user experience, has been recognized in Fast Company's Innovation by Design Awards. The award highlights the company's commitment to blending design excellence with technological innovation....more
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