Balihoo
Balihoo's Overview
Balihoo is a leading provider of local marketing automation software designed for national brands with distributed networks of franchisees, dealers, or agents. Their platform empowers these local partners to execute effective, co-branded marketing campaigns, ensuring brand consistency while catering to local market needs. Balihoo helps businesses drive local demand, increase partner engagement, and achieve measurable marketing results at scale by simplifying and automating complex local marketing tasks.
Where is Balihoo's Headquarters?
HQ Function
The Meridian headquarters serves as the central hub for Balihoo's operations, including software engineering and development, product management, sales and marketing strategy, customer success and support, and corporate administration.
Notable Features:
Balihoo's headquarters is situated in a modern office park, likely featuring contemporary workspaces designed to foster collaboration and innovation among its teams. Specific architectural details are not widely publicized.
Work Culture:
Balihoo fosters a work culture centered on innovation, customer success, and teamwork. Employee reviews often highlight a collaborative environment, intelligent colleagues, and opportunities for growth, contributing to the development and delivery of cutting-edge local marketing solutions. The company values a results-oriented approach and adapting to the evolving marketing landscape.
HQ Significance:
The Meridian (Boise Metro Area) headquarters is strategically significant due to its location within a growing technology hub, providing access to a skilled talent pool and a supportive business environment. This allows Balihoo to innovate and support its national client base effectively from a centralized location.
Values Reflected in HQ: The headquarters likely reflects Balihoo's values of efficiency, technological advancement, and collaboration through a functional and modern office layout conducive to team-based work, agile development, and innovation.
Location:
Balihoo's platform primarily serves national brands, many of which have a widespread presence. While its physical headquarters are in the US, Balihoo's technology enables these brands to manage and deploy localized marketing campaigns across diverse geographical regions where their local partners operate. This effectively supports their global-to-local marketing strategies by providing tools for consistent branding and tailored local execution worldwide.
Street Address:
1120 S Rackham Way, Suite 200
City:
Meridian
State/Province:
ID
Country:
USA
Balihoo's Global Presence
Buying Intent Signals for Balihoo
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Balihoo
As of April 2025, Balihoo' leadership includes:
Investors of Balihoo
Balihoo has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Based on publicly available information and recent news searches, there have been no major announced executive hires or departures at Balihoo in the last 12 months. The leadership team appears to be stable.
Technology (Tech Stack) used by Balihoo
Discover the tools Balihoo uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Balihoo Email Formats and Examples
Balihoo commonly utilizes an email format that combines the first initial of an employee's name with their full last name. While other formats might exist within the organization, this pattern is frequently observed for external communications.
[first_initial][last]@balihoo.com
Format
jdoe@balihoo.com
Example
85%
Success rate
News and media
balihoo.com Blog • May 14, 2024
Balihoo Explores the Power of Personalization in Franchise Marketing
Balihoo's blog post details how personalized marketing strategies can significantly benefit franchises at the local level. It emphasizes tailoring messages and offers to specific community demographics and customer preferences to boost engagement and improve conversion rates for local franchise outlets....more
balihoo.com Blog • January 9, 2024
Balihoo Releases Top Predictions for Local Marketing in 2024
Balihoo shared its insights on key trends expected to influence local marketing throughout 2024. Predictions include the increasing adoption of AI-powered marketing tools, the sustained importance of local search engine optimization (SEO), and a growing need for authentic community engagement by national brands and their local affiliates....more
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