AWA
AWA's Overview
AWA (Advanced Workplace Associates) is a global independent management consultancy focused on pioneering new ways of working. They help organizations reimagine their workplaces and work practices, specializing in areas like workplace strategy, agile/hybrid working models, change management, and workplace utilization. AWA aims to improve business performance, enhance employee experience, and optimize real estate portfolios for their clients across various industries.
Where is AWA's Headquarters?
HQ Function
Serves as the central hub for AWA's global operations, strategy development, client engagement, and thought leadership in workplace transformation.
Notable Features:
Located in Farringdon, a vibrant area known for creative and design industries. The office itself is designed to embody AWA's principles of modern, flexible, and collaborative hybrid workspaces.
Work Culture:
Emphasizes collaboration, innovation, autonomy, and flexibility, reflecting AWA's expertise in future-of-work concepts. A culture of continuous learning, research-backed insights, and client-focused problem-solving is fostered.
HQ Significance:
Strategic location in a major global business hub, facilitating access to diverse clients, talent, and industry networks. It's a key center for developing and disseminating AWA's innovative workplace solutions and research.
Values Reflected in HQ: The headquarters embodies AWA's core values of innovation, people-centric design, efficiency, sustainability, and forward-thinking approaches to work and workplace management.
Location:
AWA Group supports clients globally through its main hubs in Europe (London) and North America (New York), and an extensive network of senior associates and partners in over 30 countries. This distributed, agile model allows them to deliver workplace consulting, research, and training services to multinational corporations and local businesses worldwide, covering regions such as Europe, the Americas, Asia-Pacific, and the Middle East. They are known for their global research initiatives like the Hybrid Working Index.
Street Address:
24 Greville Street
City:
London
State/Province:
England
Country:
United Kingdom
AWA's Global Presence
New York, NY/USA
Address: 2 Doyers Street, Suite 408, New York, NY 10013, USA (Americas Hub)
To expand AWA's presence and deliver workplace transformation services to organizations across the Americas, adapting global best practices to local business cultures and needs. This hub leads client projects and business development in the region.
Buying Intent Signals for AWA
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Executive Team of AWA
As of April 2025, AWA' leadership includes:
Investors of AWA
AWA has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No major publicly announced executive hires or departures have been identified for AWA Group in the last 12 months. The company maintains a stable and experienced leadership team focused on driving innovation in workplace strategy.
Technology (Tech Stack) used by AWA
Discover the tools AWA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AWA Email Formats and Examples
AWA Group (Advanced Workplace Associates) most commonly uses the email format [first].[last]@awaconsultants.com. This is a standard pattern for many professional service firms, facilitating direct communication with their team members.
[first].[last]@awaconsultants.com
Format
jane.doe@awaconsultants.com
Example
90%
Success rate
News and media
AWA Consultants • March 2024
AWA Releases Q1 2024 Hybrid Working Index Insights
AWA published its Q1 2024 Hybrid Working Index, revealing that employees now average 1.7 days in the office per week. The data, gathered from global sources, indicates a stabilization in hybrid work patterns with Tuesdays, Wednesdays, and Thursdays being the most popular office days....more
FacilitiesNet • April 24, 2024
FacilitiesNet Highlights AWA Data on Office Occupancy Trends in Hybrid Work
FacilitiesNet featured data from Advanced Workplace Associates (AWA), noting that hybrid work metrics show office attendance averages less than 30% on typical weekdays. This trend significantly influences facility management strategies and workplace design....more
AWA Consultants Insights • February 2024
AWA Explores 'Mandate vs. Magnet' in Attracting Employees Back to Offices
Advanced Workplace Associates (AWA) provided thought leadership on the return-to-office debate, advocating for creating 'magnet' workplaces that intrinsically attract employees, rather than relying on mandates, to foster engagement and productivity....more
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