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Appier's Overview

Total employees852
HeadquartersTaipei City
Founded2012

Appier is a software-as-a-service (SaaS) company that leverages artificial intelligence (AI) to power business decision-making. They provide comprehensive AI platforms designed to help enterprises optimize digital marketing, improve customer engagement, and analyze data for actionable insights. Appier's solutions aim to drive customer acquisition and retention, ultimately fostering business growth in various industries.

Where is Appier's Headquarters?

HQ Function

Serves as the central hub for global strategy, core research and development in AI, product innovation, and corporate operations.

Notable Features:

Located in a modern office building within Taipei's prominent Xinyi financial and business district, offering state-of-the-art facilities and fostering a collaborative environment.

Work Culture:

Fosters a dynamic and innovative work environment centered on AI technology, data-driven problem-solving, continuous learning, and collaboration among diverse global teams. Emphasizes open communication and a passion for impact.

HQ Significance:

The Taipei headquarters is the birthplace of Appier and remains central to its technological advancements and global operational oversight, reflecting its strong roots in Asia's tech ecosystem and its ambition for worldwide leadership in AI SaaS.

Values Reflected in HQ: The headquarters embodies Appier's commitment to innovation, technological excellence, global ambition, customer-centricity, and its foundation in a vibrant tech community.

Location:

Appier supports its global operations and diverse client base through a network of 17 offices across Asia-Pacific (APAC), Europe, and North America. These strategically located offices provide localized sales, marketing, customer success, and technical support, ensuring close collaboration with clients worldwide. Key R&D and product development functions are primarily centered in Taipei but draw on global insights and talent, enabling their AI-driven solutions to cater effectively to a worldwide market.

Street Address:

12F, No. 100, Songren Road, Xinyi District

City:

Taipei City

State/Province:

Taipei

Country:

Taiwan

Appier's Global Presence

Tokyo, Japan

Address: Sumitomo Fudosan Shinjuku Oak Tower 10F, 6-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-6010, Japan

Serve a large and technologically advanced enterprise client base in Japan, expand market share, and leverage its public listing on the Tokyo Stock Exchange for greater visibility and investment in the crucial Northeast Asia market.

Singapore, Singapore

Address: 79 Robinson Road, #13-01, Singapore 068897

Leverage Singapore's status as a major business and tech hub to access diverse SEA markets, attract top talent, and manage regional growth initiatives effectively across multiple countries.

London, United Kingdom

Address: LABS House, 15-19 Bloomsbury Way, Holborn, London, WC1A 2TH, United Kingdom

Drive growth in the European market by catering to the increasing demand for AI-driven marketing and data intelligence solutions among European enterprises, and to establish a strong foothold in this competitive landscape.

Buying Intent Signals for Appier

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Appier

As of April 2025, Appier' leadership includes:

Chih-Han Yu - Co-founder & Chief Executive Officer
Winnie Lee - Co-founder & Chief Operating Officer
Joe Su - Chief Technology Officer
Kevin Lin - Chief Financial Officer
Magic Tu - Chief Growth Officer

Investors of Appier

Appier has been backed by several prominent investors over the years, including:

Sequoia Capital
SoftBank Group
JAFCO Asia
Pavilion Capital (Temasek)
HOPU-Arm Innovation Fund
UMC Capital
MediaTek Ventures
Insignia Ventures Partners

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

Over the past 12 months, Appier has strategically strengthened its leadership by appointing a new Chief Financial Officer, underscoring its commitment to financial robustness and continued global expansion. No major C-level departures were publicly announced during this period, indicating stability in its core leadership team.

New Appointments:

Kevin Lin, Kevin Lin joined Appier as Chief Financial Officer to lead the company's global financial planning, management, and investor relations, contributing to its ongoing expansion.

Technology (Tech Stack) used by Appier

Discover the tools Appier uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Appier Email Formats and Examples

Appier generally follows a common corporate email structure, most frequently using a combination of an employee's first and last name, separated by a period. This format facilitates professional communication both internally and externally. Other less common patterns might exist but this is the predominant one.

[first].[last]@appier.com

Format

jane.doe@appier.com

Example

85%

Success rate

News and media

Appier Investor RelationsMay 14, 2024

Appier Reports First Quarter 2024 Financial Results, Demonstrating Continued Growth and Profitability

Appier announced its financial results for the first quarter of 2024, showcasing robust revenue growth of 33% year-over-year to JPY 7.6 billion and record gross profit. The company highlighted strong customer adoption of its AI-powered solutions and expansion in key international markets, particularly the U.S. and EMEA, reaffirming its full-year forecast....more

Appier NewsroomFebruary 29, 2024

Appier Appoints Kevin Lin as Chief Financial Officer

Appier announced the appointment of Kevin Lin as its new Chief Financial Officer, effective March 1, 2024. Lin brings over 20 years of experience in finance, investment banking, and capital markets, previously serving as CFO for various listed tech companies, to support Appier's next phase of growth and financial strategy....more

Appier NewsroomOctober 4, 2023

Appier Unveils Generative AI-Powered Creative Content Generation Capabilities to Elevate Personalized Marketing

Appier launched new capabilities leveraging generative AI within its platform, specifically enhancing its AIXPERT solution. This enhancement enables marketers to effortlessly create diverse and personalized ad creatives and messaging, thereby improving campaign performance and customer engagement through highly tailored content at scale....more

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