AppDirect
AppDirect's Overview
AppDirect is a comprehensive subscription commerce platform that empowers businesses to sell, manage, and monetize recurring B2B services. Their technology platform connects channels, developers, and customers to simplify the digital supply chain. AppDirect enables organizations of all sizes to launch and scale subscription-based businesses, offering solutions for marketplace management, billing, distribution, and reseller management. They aim to make software and services easily accessible for businesses worldwide.
Where is AppDirect's Headquarters?
HQ Function
Serves as the global command center, housing executive leadership, core product development, strategic partnerships, marketing, and corporate operations.
Notable Features:
Located in a prominent downtown San Francisco high-rise, offering modern office amenities and panoramic views of the city and bay. Designed to facilitate collaboration and innovation.
Work Culture:
Characterized by a fast-paced, innovative, and collaborative environment. Fosters a culture of ownership, customer-centricity, and continuous learning, typical of a leading technology firm.
HQ Significance:
Strategically located in the heart of Silicon Valley's influence, providing access to a rich talent pool, a vibrant tech ecosystem, venture capital, and key industry partners.
Values Reflected in HQ: The choice of a prime, modern location reflects ambition, professionalism, and a commitment to being at the forefront of technological innovation. The internal layout typically emphasizes open collaboration and efficiency.
Location:
AppDirect operates globally with strategically located offices and teams across North America, Europe, and Asia-Pacific. This worldwide footprint enables the company to serve a diverse international client base, providing localized sales, support, product development, and operational capabilities to power digital commerce for businesses everywhere.
Street Address:
650 California Street
City:
San Francisco
State/Province:
CA
Country:
USA
AppDirect's Global Presence
Montreal, Quebec, Canada
Address: Place Ville Marie, Montreal, QC, Canada
Strengthens AppDirect's North American presence, particularly in the Canadian market, and taps into bilingual talent for customer support and development.
Pune, Maharashtra, India
Address: World Trade Center, Kharadi, Pune, Maharashtra, India
Provides access to a large pool of skilled IT professionals, enabling cost-effective scaling of development and support functions for global clients.
Munich, Bavaria, Germany
Address: Radlkoferstrasse 2, 81373 München, Germany
Facilitates expansion and support for AppDirect's growing customer base in Europe, addressing local market needs and regulations.
Buying Intent Signals for AppDirect
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of AppDirect
As of April 2025, AppDirect' leadership includes:
Investors of AppDirect
AppDirect has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
AppDirect significantly strengthened its executive team over the past year, particularly around May 2023 and September 2023, with key appointments and promotions in finance, people operations, customer success, revenue, and product leadership to drive its next phase of growth.
New Appointments:
Technology (Tech Stack) used by AppDirect
Discover the tools AppDirect uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AppDirect Email Formats and Examples
AppDirect primarily uses the firstname.lastname@appdirect.com email format. Another less common but possible format is firstinitial_lastname@appdirect.com. These are the most commonly observed patterns for company communications.
firstname.lastname@appdirect.com (e.g., jane.doe@appdirect.com), flast@appdirect.com (e.g., jdoe@appdirect.com)
Format
daniel.saks@appdirect.com
Example
85%
Success rate
News and media
PR Newswire • February 13, 2024
AppDirect Unveils AppReseller to Empower MSPs and VARs to Effortlessly Sell and Manage Recurring Software and Services
AppDirect launched AppReseller, a new solution designed to help MSPs and VARs easily build and scale their recurring revenue business by simplifying the sale and management of software and services....more
AppDirect Newsroom • November 16, 2023
AppDirect Named a Leader in The Forrester Wave™: Marketplace Development Platforms, Q4 2023
AppDirect was recognized as a Leader by Forrester Research in its Q4 2023 report on Marketplace Development Platforms, highlighting its strong offering and strategy in enabling businesses to create and manage their own B2B marketplaces....more
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