1SaleADay, founded around 2007 by Ben Federman, was a popular e-commerce website renowned for its 'one deal a day' model. It offered a single, heavily discounted product daily across diverse categories such as electronics, home goods, jewelry, and more. The company experienced rapid growth, building a large customer base drawn to its time-sensitive bargains. As the daily deal market evolved, 1SaleADay expanded its offerings beyond a single item. However, like many in the sector, it faced increasing competition and market saturation. Around 2014-2015, the original 1SaleADay brand and operations effectively ceased, with assets reportedly sold. It is remembered as an early and significant player in the flash sales and daily deal online retail space in the US.
Served as the main corporate office, overseeing e-commerce strategy, merchandising, marketing, technology development, and administrative functions for the daily deal platform.
Located within Industry City, a large historic intermodal manufacturing and warehouse complex redeveloped into a hub for businesses. The space would have been typical for a growing tech/e-commerce company, blending office environments with proximity to logistics.
Likely a fast-paced, entrepreneurial, and high-energy environment, characteristic of daily deal sites. Focus would have been on rapid decision-making, daily product launches, customer acquisition, and managing fluctuating inventory.
The Brooklyn headquarters was central to 1SaleADay's operations, coordinating the sourcing of deals, managing the website's daily updates, and orchestrating marketing efforts that drove its significant sales volume.
1SaleADay's primary market focus was the United States. While the company sourced products from international suppliers, its sales, marketing, and direct customer-facing operations were concentrated within the U.S. It did not maintain significant international offices for sales or distribution.
220 36th Street, 5th Floor, Industry City
Brooklyn
NY
USA
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As of April 2025, 1Sale.com' leadership includes:
1Sale.com has been backed by several prominent investors over the years, including:
1SaleADay ceased its original operations around 2014-2015 and is no longer an active entity. Consequently, there have been no executive hires or exits related to the original company in the last 12 months or for many years prior.
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As 1SaleADay is no longer operational, its email domain (1saleaday.com) is inactive. Historically, companies of its nature often used common email patterns such as first initial and last name, or first name dot last name.
[first_initial][last]@1saleaday.com (e.g., jsmith@1saleaday.com) or [first].[last]@1saleaday.com (e.g., jane.doe@1saleaday.com)
Format
bfederman@1saleaday.com (example, based on founder's name)
Example
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Success rate
Forbes • August 22, 2012
This article profiles 1SaleADay founder Ben Federman and chronicles the company's rapid ascent, detailing its unique business model, significant revenue growth, and operational scale. It highlights 1SaleADay's success and impact in the competitive daily deal e-commerce landscape during its peak....more
New York Post • October 1, 2013
Reports on a major fire that struck a 1SaleADay warehouse located in Sunset Park, Brooklyn. The blaze caused significant damage and likely impacted the company's inventory and logistical operations at the time....more
DigitalCommerce360 (formerly Internet Retailer) • August 31, 2011
An analysis of 1SaleADay's business strategy and its expansion from a single daily deal to multiple offers across various product categories. The article discusses its competitive positioning and rapid sales growth within the burgeoning daily deal market....more
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