118 118 Money
118 118 Money's Overview
118118 Money is a UK-based financial services company offering personal loans and credit cards. Leveraging the brand recognition of the popular 118 118 directory assistance service, the company positions itself as a provider of accessible credit solutions, particularly for individuals who might find it challenging to secure funds from mainstream banks. Their products are designed with straightforward application processes and aim to offer clear terms to consumers. 118118 Money is the trading name of Madison CF UK Limited.
Where is 118 118 Money's Headquarters?
HQ Function
Serves as the official registered office for Madison CF UK Limited (trading as 118118 Money) for legal, regulatory, and financial administration purposes.
Notable Features:
Likely a modern office space within St Helier's financial district, suited for corporate and administrative functions rather than large-scale operations.
Work Culture:
The work culture at the registered office would be focused on corporate governance, compliance, and financial oversight. The operational culture in Cardiff would be more customer-centric and fast-paced, typical of a financial services provider.
HQ Significance:
The Jersey location is significant for its status as an international financial centre, often chosen for regulatory and tax reasons by financial companies.
Values Reflected in HQ: The choice of a Jersey registered office might reflect a focus on financial efficiency and adherence to specific regulatory frameworks. The operational presence in Cardiff reflects commitment to the UK market.
Location:
118118 Money's operations and customer base are primarily concentrated within the United Kingdom. While its registered office is in Jersey (a Crown Dependency), its services are tailored for UK residents. Global functions are limited to corporate and financial administration related to its Jersey registration.
Street Address:
3rd Floor, Grenville House, Grenville Street
City:
St Helier
State/Province:
N/A
Country:
Jersey
118 118 Money's Global Presence
Cardiff, Wales, UK
Address: Hodge House, 114-116 St Mary St, Cardiff, CF10 1DY, UK
Serves as the primary hub for all UK customer interactions and operational management, directly supporting the company's activities in the British consumer credit market.
Buying Intent Signals for 118 118 Money
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of 118 118 Money
As of April 2025, 118 118 Money' leadership includes:
Investors of 118 118 Money
118 118 Money has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Publicly available information on executive new hires or exits at 118118 Money (Madison CF UK Limited) over the last 12 months is limited. Changes in private companies are often not widely publicized unless they are of major significance.
Technology (Tech Stack) used by 118 118 Money
Discover the tools 118 118 Money uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
118 118 Money Email Formats and Examples
118118 Money (Madison CF UK Limited) most commonly uses the email format combining an employee's first name and last name, separated by a dot.
[first].[last]@118118money.com
Format
john.doe@118118money.com
Example
80%
Success rate
News and media
Credit Connect • May 16, 2023
118118 Money launches new credit building credit card
118 118 Money has launched a new credit card product, with the aim of helping consumers improve their credit score and financial well-being. The card is designed for individuals who may have fair to poor credit ratings....more
AltFi • March 1, 2023
118 118 Money to stop offering guarantor loans
118 118 Money, the lending arm of the directory enquiries service, has announced it will no longer offer guarantor loans. The company stated it will focus on its unsecured personal loan and credit card products....more
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